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Dark Social: Understanding the Darker Side of Work, Personality and Social Media - Hardcover

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  • PublisherBloomsbury Business
  • Publication date2022
  • ISBN 10 1472983122
  • ISBN 13 9781472983121
  • BindingHardcover
  • LanguageEnglish
  • Number of pages288
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MacRae, Ian
ISBN 10: 1472983122 ISBN 13: 9781472983121
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MacRae, Ian
ISBN 10: 1472983122 ISBN 13: 9781472983121
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MacRae, Ian
Published by Bloomsbury Business, 2022
ISBN 10: 1472983122 ISBN 13: 9781472983121
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Hardcover. Condition: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.3. Seller Inventory # G1472983122I4N10

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Ian MacRae
ISBN 10: 1472983122 ISBN 13: 9781472983121
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Paperback. Condition: Very Good. Shortlisted for the Business Book Awards 2022 From Donald Trump's outrageous tweets to the impact of the GRU (Russia's military intelligence agency) on foreign elections, through to echo chambers and amplification by bots and networks - the negative side of social media is becoming ever more apparent. Now far removed from a comfortable landscape of cat videos and family pictures, social media is now open to exploitation from a range of sources, from disgruntled employees to 'fake news'. The negative impact of social media upon the workplace can have damaging consequences for businesses. Reputations can be ruined overnight, employees can manipulate social media feeds to their own advantage, and the boundaries between professional and personal social media conduct can become dangerously blurred. Dark Social is an approachable and widely applicable guide to the dangers of social media, and the steps that can be taken by businesses to avoid any negative consequences as a result of social media activity. Despite these risks, social media should not be neglected - it has become a fundamental part of business literacy and is now an essential element of any successful marketing & PR campaign. Drawing upon illustrative case studies and organizational psychology, Dark Social is a timely and fascinating insight into the darker side of social media. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR012190673

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Ian MacRae
ISBN 10: 1472983122 ISBN 13: 9781472983121
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Paperback. Condition: Fine. Shortlisted for the Business Book Awards 2022 From Donald Trump's outrageous tweets to the impact of the GRU (Russia's military intelligence agency) on foreign elections, through to echo chambers and amplification by bots and networks - the negative side of social media is becoming ever more apparent. Now far removed from a comfortable landscape of cat videos and family pictures, social media is now open to exploitation from a range of sources, from disgruntled employees to 'fake news'. The negative impact of social media upon the workplace can have damaging consequences for businesses. Reputations can be ruined overnight, employees can manipulate social media feeds to their own advantage, and the boundaries between professional and personal social media conduct can become dangerously blurred. Dark Social is an approachable and widely applicable guide to the dangers of social media, and the steps that can be taken by businesses to avoid any negative consequences as a result of social media activity. Despite these risks, social media should not be neglected - it has become a fundamental part of business literacy and is now an essential element of any successful marketing & PR campaign. Drawing upon illustrative case studies and organizational psychology, Dark Social is a timely and fascinating insight into the darker side of social media. Seller Inventory # GOR012521326

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Published by Bloomsbury Business, 2022
ISBN 10: 1472983122 ISBN 13: 9781472983121
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hardcover. Condition: Very Good. Open Books is a nonprofit social venture that provides literacy experiences for thousands of readers each year through inspiring programs and creative capitalization of books. Seller Inventory # mon0000715269

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Published by Bloomsbury Business, 2022
ISBN 10: 1472983122 ISBN 13: 9781472983121
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Condition: Very Good. Book is in Used-VeryGood condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain very limited notes and highlighting. 1.26. Seller Inventory # 1472983122-2-3

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Published by Bloomsbury Business, 2022
ISBN 10: 1472983122 ISBN 13: 9781472983121
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Condition: Like New. Used - Like New. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-B-004-01645

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Published by Bloomsbury Business, 2022
ISBN 10: 1472983122 ISBN 13: 9781472983121
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Published by Bloomsbury Publishing, 2022
ISBN 10: 1472983122 ISBN 13: 9781472983121
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