Every Western business leader wants to know more about China in order to enjoy a greater chance of business success in China. They also need to understand how and why Chinese businesses are spreading throughout the world, particularly under the new 'One Belt, One Road' initiative.
However, few seek advice from those who best know the answers - Chinese business people. In Unlocking the Emperor's Door, we utilize exclusive and unparalleled access to multi-billionaire Li Jinyuan and his multinational Tiens Group as a case study to show how it's done in the broader context of a fast-changing China and a complex world.
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Chris Sheedy is a corporate writer, journalist, author, copywriter, media consultant and content marketer with over 20 years of industry experience in print, TV, books, radio, PR and online. He is a published non-fiction author in Australia and the USA.
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Paperback. Condition: New. The compelling story of one man, one company and one country. If you are interacting with Chinese businesses, doing business in China, hoping to understand more about this incredible country, or simply wanting to see what can be achieved through passion, commitment, and integrity, this is the book for you. Unlocking the Emperor's Door documents the life of a man who has been at the heart of Chinese innovation for decades, whose story shows how small things matter, how big risks pay off, and how business and government intertwine in China.Demonstrating the impact of vision and persistence, you will meet Li Jinyuan, the founder and Chairman of Tiens Group - known locally as Tianshi - and uncover his story of success. You will gain profound insights into the people of China, including its younger generation - and better understand the nation which is driving the World economy.Set against the stunning backdrop of modern China, this rags to riches tale of triumph over tragedy, restless adaptation, and individual courage in a complex system, reveals truths about business in China that are vitally relevant today and will be essential tomorrow. Seller Inventory # LU-9781473698390
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