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If you want to know, step by step, how to quickly, easily, and smoothly walk anyone from being a skeptical prospect to a happy customer that refers you friends, family, and colleagues...then you want to read this book.
Here's the deal:
At its core, selling isn't a patchwork of cheesy closing techniques, annoying high-pressure tactics, or gimmicky rebuttals.
True salesmanship follows very specific laws, has very specific steps and stages, and leaves a customer feeling happy and helped. It's honest, respectful, enlightening, friendly, and done with real care. It's the type of selling that wins you not only customers, but fans.
Not coincidentally, this is the type of selling that truly great salespeople have mastered. This is the type of selling that keeps pipelines full and moving, and that builds a strong, loyal customer base that continues to give back to you in the form of customer loyalty, reorders, and referrals.
Well, that's what this book is all about. It will give you a crystal-clear picture of the exact steps that every sale must move through and why, and how to methodically take any prospect through each, and eventually to the close. And how to do it with integrity and pride.
In this book, you'll learn things like...
"synopsis" may belong to another edition of this title.
I'm Mike Kaplan, and I've been fortunate to build 3 multimillion dollar sales companies, including an Inc. 500 winner, which I ultimately sold.
I attribute much of my success to my ability to sell, which helped me not only get into business for myself, but train hundreds of salespeople over the years and build large, productive sales forces.
My experience training salespeople has shown me that everyone has the potential to be a great salesperson. It only takes three things:
First, you have to know the fundamental principles of selling. No amount of trick techniques or gimmicks can replace an understanding of the underlying laws of sales and persuasion.
Second, you have to know the precise steps that every sale must go through, and how to smoothly walk prospects through each. If you can't, you'll never reach your full potential as a salesperson.
Third, you have to have a strong desire to succeed. I know that sounds trite, but it's true--the best salespeople are inevitably the most driven. Fortunately, once you have the first two prerequisites, this third one usually takes care of itself.
Whether you're new to sales and have no experience or are a seasoned veteran looking for a way to boost your numbers, I can help you.
In my book you'll find the most important principles, techniques, and training exercises that I isolated, tested, and codified during my twenty years in sales and sales training. Regardless of what you're selling, this book will help you sell more and sell faster. This may just be the only book you need to read on sales, but I'll let you be the judge of that.
I hope you enjoy my book and I'd love to hear from you.
"When you learn the rock-bottom basics of something, they become a part of you so that their utilization becomes second nature. A person can study techniques forever, and some of them work, sometimes, but to some degree a rehearsed script will appear fake, and new situations always arise for which there is no script! Having, knowing, and using your own customized Road Map is the solution to turning a contact into a closed sale. Secrets of a Master Closer gives you that Road Map."-Rob Rice (Amazon Verified Purchase)
"If you're new to studying about sales, make this your first. If you're a veteran, you'll not only pick up a few new ideas, but this book will also probably help you align many things you already know into a smoother step-by-step system."-Kynn (Amazon Verified Purchase)
"Mr, Kaplan's Road Map to Unlimited Sales is easy to learn, one of the easiest methods to apply, and a tool every sales person should have and use. Loved the book."-TommyG
"This book delivers an 8 step process for closing sales. The book is well written and easy to read. It is one of the best books I have ever read on selling and I will use this information for years to come. Closing is the key to sales and this book provides everything you need to be successful."-Gary Tu (Amazon Verified Purchase)
"About this title" may belong to another edition of this title.
Book Description CreateSpace Independent Publishing Platform, 2012. Paperback. Condition: Used: Like New. Ships Out Tomorrow!. Seller Inventory # 170416139