Economics Made Easy, 3rd Edition: A New Edition of This Helpful Primer

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9781481032346: Economics Made Easy, 3rd Edition: A New Edition of This Helpful Primer

Why another economics book? There must be thousands of books on economics. So what excuse is there for adding yet another book to this huge pile? Most of the other economics books are lengthy, or loaded with mathematics or technical jargon, or just plain dull to read. Economics wasn’t called “the dismal science” for nothing. This book is very short. It is not at all mathematical or technical, and it is lively to read. It still includes all the important basic ideas and concepts of economics. But it explains them in words that are easy to understand. One might call it an executive summary of mainline economics. I think that’s a pretty good excuse for yet another book on economics.

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About the Author:

LES LIVINGSTONE is an MBA Program Director and professor at the University of Maryland University College (UMUC) which is a leading online university with 100,000 students, including 3,000 MBA students. He earned MBA and Ph.D. degrees at Stanford University and is a CPA (licensed in NY and TX). Since 1991 he has directed his own consulting firm which specializes in Damage Estimation for large-scale Commercial Litigation and in Business Valuation. He has served as a Consulting or Testifying Expert in many cases, including Breach of Contract, Patent Infringement, Fraudulent Conveyance, Antitrust, Dealer Termination, Franchise Disputes, and Securities Fraud. He has testified in Federal and State courts in Arizona, California, Florida, Georgia, Illinois,Massachusetts, New York, Rhode Island, and Texas, and he has also testified before committees of the U.S. Congress, U.S. Federal Government agencies including the FTC, FERC, as well as the Public Utilities Commission of Texas. LES LIVINGSTONE is an MBA Program Director and professor at the University of Maryland University College (UMUC) which is a leading online university with 100,000 students, including 3,000 MBA students. He earned MBA and Ph.D. degrees at Stanford University and is a CPA (licensed in NY and TX). Since 1991 he has directed his own consulting firm which specializes in Damage Estimation for large-scale Commercial Litigation and in Business Valuation. He has served as a Consulting or Testifying Expert in many cases, including Breach of Contract, Patent Infringement, Fraudulent Conveyance, Antitrust, Dealer Termination, Franchise Disputes, and Securities Fraud. He has testified in Federal and State courts in Arizona, California, Florida, Georgia, Illinois,Massachusetts, New York, Rhode Island, and Texas, and he has also testified before committees of the U.S. Congress, U.S. Federal Government agencies including the FTC, FERC, as well as the Public Utilities Commission of Texas. His previous experience in accounting, finance and business includes the following: · Babson College: Professor of Accounting and Chairman, Division of Accounting & Law. · The MAC Group (now Cap Gemini/Ernst & Young Consulting), an international consulting firm specializing in design and implementation of business strategy. Principal. · PricewaterhouseCoopers, Partner. · Georgia Institute of Technology: Fuller E. Callaway Professor of Accounting. Web Page: http://leslivingstone.com

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