Facebook Marketing with Facebook Graph: Marketing Guide for Small Business - Softcover

Trott, Brenda

Softcover

ISBN 10: 1482506092 ISBN 13: 9781482506099

Publisher: CreateSpace Independent Publishing Platform, 2013

Synopsis

If your small business is struggling with Social Media Marketing, this book is for you.  Facebook Marketing requires having likes on your company business page and this book shows you more than one way to make that happen. If you are not seeing a return on the time or investment you are making on Facebook, pick up this step by step guide that shows you  how to make the most of social media marketing with Facebook.  Facebook marketing with Facebook Graph shows you step by step how to use Facebook's newest feature to attract new customers but it doesn't stop there.  The more engagement you have with customers, the more likely you are to be found by new customers so it goes into to detail on how to achieve that engagement.  Over 90% of people who are on-line have a Facebook profile.  Wouldn't you like your business to be found? Even if your business doesn't have its own Facebook page, this book will help you get started. Filled with screen shots, there is no guessing what each step entails.  If you can read, you can use this book to boost your company's  visibility on Facebook. The idea Facebook is banking on with Facebook Graph is that people want to do business by referral. In the marketing world, we call this "social proof." If a consumer's friend has visited a business and it is rated well, then that is a great referral. The results returned are based on factors that include information already shared by your business and the connections of the person searching.  Being optimized for Facebook Graph is just as important as search engine optimization because with proper preparation, it can help your business get found by more potential customers. Google places a lot of value on "Web 2.0" links. That means when you are found by Facebook Graph again and again, Google is going to take note (that's a good thing.) Pick up a copy and start growing your business today.

About this title

About the Author:

Brenda Trott, M.Ed enables business owners with the tools they need to feel on top of their game without breaking the bank. As a from scratch business owner, she understands the need to stay on the cutting edge of marketing and supports other business owners on her Group-E List (find it at BrendaTrott.com)  She always had a foot in the entrepreneurial world and continued her work as a teacher through publications and speaking events.  Brenda's mission is to support and encourage business owners in every area of their life. When she isn't shuttling her 4 teenagers back and forth from school, Brenda can be found eating chocolate chip cookie dough while her Che-weenies Buddy and Hershey keep a watchful eye.

About this edition

• Publisher: CreateSpace Independent Publishing Platform
• Publication date: 2013
• ISBN 10: 1482506092
• ISBN 13: 9781482506099
• Binding: Paperback
• Number of pages: 32