Synopsis
Design has become the key link between users and today’s complex and rapidly evolving digital experiences, and designers are starting to be included in strategic conversations about the products and services that enterprises ultimately deliver. This has led to companies building in-house digital/experience design teams at unprecedented rates, but many of them don’t understand how to get the most out of their investment. This practical guide provides guidelines for creating and leading design teams within your organization, and explores ways to use design as part of broader strategic planning.
You’ll discover:
- Why design’s role has evolved in the digital age
- How to infuse design into every product and service experience
- The 12 qualities of effective design organizations
- How to structure your design team through a Centralized Partnership
- Design team roles and evolution
- The process of recruiting and hiring designers
- How to manage your design team and promote professional growth
"synopsis" may belong to another edition of this title.
About the Authors
Peter Merholz is President and one of the co-founders of Adaptive Path. For more than six years, he has been instrumental in developing the company's world-class consulting, training, and public events. Peter began his work at Adaptive Path with a focus on information architecture, and has since developed expertise in product strategy, user research, and practice development.
Peter's personal blog, http://peterme.com, and his essays for Adaptive Path demonstrate his unique ability to foresee what's coming next in information architecture, organizational change, and product strategy. He has the perhaps dubious distinction of coining the term "blog" in 1999, when blogging was still a nascent genre.
Kristin Skinner is Managing Director at Adaptive Path where she established and leads the Design Program Management practice. She has shaped and lead over 40 of the firm’s most strategic and complex projects and programs, working directly with Csuite stakeholders in the Fortune 50. She is also Head of Design Management at Capital One, an emerging function to address rapid growth in the design organization and deliver end-to-end customer experiences that improve people’s lives. Before joining Adaptive Path, Kristin worked as a Design Manager at Microsoft in their ground-breaking Pioneer Studios. Kristin coprograms and hosts the MX Conference, and has spoken at events such as UX Week, and MX15.
"About this title" may belong to another edition of this title.
Other Popular Editions of the Same Title
Search results for Org Design for Design Orgs: Building and Managing In-House...
Seller Image
Org Design for Design Orgs: Building and Managing In-House Design Teams
Seller: Bay State Book Company, North Smithfield, RI, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. The book is in good condition with all pages and cover intact, including the dust jacket if originally issued. The spine may show light wear. Pages may contain some notes or highlighting, and there might be a "From the library of" label. Boxed set packaging, shrink wrap, or included media like CDs may be missing. Seller Inventory # BSM.15ZCU
Seller Image
Org Design for Design Orgs: Building and Managing In-House Design Teams
Seller: clickgoodwillbooks, Indianapolis, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: acceptable. Used - Acceptable: All pages and the cover are intact, but shrink wrap, dust covers, or boxed set case may be missing. Pages may include limited notes, highlighting, or minor water damage but the text is readable. Item may be missing bundled media. Seller Inventory # CSIV.1491938404.A
Stock Image
Org Design for Design Orgs: Building and Managing In-House Design Teams
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G1491938404I3N00
Stock Image
Org Design for Design Orgs: Building and Managing In-House Design Teams
Seller: ThriftBooks-Phoenix, Phoenix, AZ, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G1491938404I3N00
Stock Image
Org Design for Design Orgs: Building and Managing In-House Design Teams
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G1491938404I4N00
Stock Image
Org Design for Design Orgs: Building and Managing In-House Design Teams
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G1491938404I3N00
Stock Image
Org Design for Design Orgs: Building and Managing In-House Design Teams
Seller: ThriftBooks-Reno, Reno, NV, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G1491938404I3N00
Stock Image
Org Design for Design Orgs : Building and Managing in-House Design Teams
Published by
O'Reilly Media, Incorporated, 2016
ISBN 10: 1491938404
ISBN 13: 9781491938409
Used
Softcover
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 18281506-6
Stock Image
Org Design for Design Orgs: Building and Managing In-House Design Teams
Seller: HPB-Red, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_415671621
Stock Image
Org Design for Design Orgs: Building and Managing In-House Design Teams
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00101494049