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Laws of UX: Using Psychology to Design Better Products & Services - Softcover

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9781492055310: Laws of UX: Using Psychology to Design Better Products & Services

Synopsis

Every designer today should learn the fundamentals of psychology. Instead of forcing users to conform to a product design or experience, designers need to learn how users behave and interact with various digital interfaces.

This guide provides some key principles from psychology to help you design more intuitive, human-centered products and experiences. Humans have an underlying blueprint for how we perceive and process the world around us, and through simple lessons in psychology, this guide will help you define this blueprint.

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About the Author

Jon Yablonski is an award-winning digital designer living in Detroit. His passion lies in exploring the intersection of interaction design and development. He’s a senior product designer currently working on design systems at General Motors and orchestrating design events as Director of Digital Experiences for AIGA Detroit. When he’s not building wireframes, prototypes, or stylesheets, Jon is writing about his design experiences for outlets such as A List Apart, Smashing Magazine and CSS Tricks. His work has been featured in outlets such as FastCo Design, Adobe Blog, The State of UX in 2019 from UX Collective, and he’s received awards from CSS Design Awards and The FWA.

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  • PublisherO'Reilly Media
  • Publication date2020
  • ISBN 10 149205531X
  • ISBN 13 9781492055310
  • BindingPaperback
  • LanguageEnglish
  • Edition number1
  • Number of pages150
  • Rating
    • 4.34 out of 5 stars
      1,430 ratings by Goodreads

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