Behavioral Data Analysis with R and Python: Customer-Driven Data for Real Business Results - Softcover
Synopsis
Harness the full power of the behavioral data in your company by learning tools specifically designed for behavioral data analysis. Common data science algorithms and predictive analytics tools treat customer behavioral data, such as clicks on a website or purchases in a supermarket, the same as any other data. Instead, this practical guide introduces powerful methods specifically tailored for behavioral data analysis.
Advanced experimental design helps you get the most out of your A/B tests, while causal diagrams allow you to tease out the causes of behaviors even when you can't run experiments. Written in an accessible style for data scientists, business analysts, and behavioral scientists, this practical book provides complete examples and exercises in R and Python to help you gain more insight from your data--immediately.
- Understand the specifics of behavioral data
- Explore the differences between measurement and prediction
- Learn how to clean and prepare behavioral data
- Design and analyze experiments to drive optimal business decisions
- Use behavioral data to understand and measure cause and effect
- Segment customers in a transparent and insightful way
"synopsis" may belong to another edition of this title.
About the Author
Florent Buisson is a behavioral economist with 10 years of experience in business, analytics, and behavioral science. He most recently started and led for four years the behavioral science team of Allstate Insurance Company.
Florent has published academic articles in journals such as the peer-reviewed Journal of Real Estate Research. He holds a Master’s degree in econometrics as well as a Ph.D. in behavioral economics from the Sorbonne University in Paris.
"About this title" may belong to another edition of this title.
Search results for Behavioral Data Analysis with R and Python: Customer-Driven...
Stock Image
Behavioral Data Analysis with R and Python: Customer-Driven Data for Real Business Results
Seller: HPB-Diamond, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_467761786
Seller Image
Behavioral Data Analysis with R and Python: Customer-Driven Data for Real Business Results
Seller: Goodbooks Company, Springdale, AR, U.S.A.
Seller rating 5 out of 5 stars
Condition: acceptable. This copy has liquid damage. Seller Inventory # GBV.1492061379.A
Seller Image
Behavioral Data Analysis With R and Python : Customer-Driven Data for Real Business Results
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Seller rating 5 out of 5 stars
Condition: New. Seller Inventory # 42453942-n
Stock Image
Behavioral Data Analysis with R and Python: Customer-Driven Data for Real Business Results
Seller: Lakeside Books, Benton Harbor, MI, U.S.A.
Seller rating 5 out of 5 stars
Condition: New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books! Seller Inventory # OTF-S-9781492061373
Seller Image
Behavioral Data Analysis with R and Python: Customer-Driven Data for Real Business Results (Paperback or Softback)
Published by
O'Reilly Media 7/6/2021, 2021
ISBN 10: 1492061379
ISBN 13: 9781492061373
New
Paperback or Softback
Seller: BargainBookStores, Grand Rapids, MI, U.S.A.
Seller rating 5 out of 5 stars
Paperback or Softback. Condition: New. Behavioral Data Analysis with R and Python: Customer-Driven Data for Real Business Results. Book. Seller Inventory # BBS-9781492061373
Stock Image
Behavioral Data Analysis with R and Python
Seller: PBShop.store US, Wood Dale, IL, U.S.A.
Seller rating 5 out of 5 stars
PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # WO-9781492061373
Seller Image
Behavioral Data Analysis with R and Python
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: New. Harness the full power of the behavioral data in your company by learning tools specifically designed for behavioral data analysis. Common data science algorithms and predictive analytics tools treat customer behavioral data, such as clicks on a website or purchases in a supermarket, the same as any other data. Instead, this practical guide introduces powerful methods specifically tailored for behavioral data analysis.Advanced experimental design helps you get the most out of your A/B tests, while causal diagrams allow you to tease out the causes of behaviors even when you can't run experiments. Written in an accessible style for data scientists, business analysts, and behavioral scientists, this practical book provides complete examples and exercises in R and Python to help you gain more insight from your data--immediately.Understand the specifics of behavioral dataExplore the differences between measurement and predictionLearn how to clean and prepare behavioral dataDesign and analyze experiments to drive optimal business decisionsUse behavioral data to understand and measure cause and effectSegment customers in a transparent and insightful way. Seller Inventory # LU-9781492061373
Seller Image
Behavioral Data Analysis With R and Python : Customer-Driven Data for Real Business Results
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Seller rating 5 out of 5 stars
Condition: As New. Unread book in perfect condition. Seller Inventory # 42453942
Stock Image
Behavioral Data Analysis with R and Python
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
Seller rating 5 out of 5 stars
PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # WO-9781492061373
Buy New
US$ 59.01
US$ 6.75 shipping
Ships from United Kingdom to U.S.A.
Ships from United Kingdom to U.S.A.
Quantity: 4 available
Stock Image
Behavioral Data Analysis with R and Python: Customer-Driven Data for Real Business Results
Seller: California Books, Miami, FL, U.S.A.
Seller rating 4 out of 5 stars
Condition: New. Seller Inventory # I-9781492061373