You Branding: Reinventing Your Personal Identity as a Successful Brand - Softcover

Cijo, Mark

Softcover

ISBN 10: 1495404218 ISBN 13: 9781495404214

Publisher: CreateSpace Independent Publishing Platform, 2014

Synopsis

Discover the Secrets of Personal Branding.

Hi, my name is Mark and I am going to reveal to you my proven, step-by-step method of Personal Branding. In this book, I am going to outline many of the methods and secrets that I've used to create a successful personal brand.

Have you ever used Google to look yourself up? Go ahead and take a moment to enter your name into the search engine. I’ll wait.

Are you back? Great!

What pops up first? Do you even show up at all? What does the world have to say about you? What do your social networks have to say to anyone else who might Google you? For a lot of us the result is an uncontrolled mess of descriptors and identifiers that lacks the necessary cohesion to arrest an audience. Others of us find that we are invisible.

This is just one example I use to convey to you the necessity of personal branding. It might seem daunting. It may seem downright terrifying. But I know that if you are willing to trust yourself to me, I can lead you on your journey to reinventing your personal identity and transforming it into a strong and memorable personal brand.

I won't lie, building and maintaining an exemplary personal brand isn't easy. If it was, brands such as Cocoa Cola and Disney wouldn't be such an anomaly. Nor would people like Oprah and David Beckham. But I promise to make it simple. Don't believe it can be simple? Maybe you will be convinced by the countless personal testimonies successful people have been kind enough to contribute to this book.

Here Is A Preview Of What You'll Learn…

• Why Personal Branding is very important?
• How to improve your personal brand by observing corporate brands
• Personal Branding success stories
• Understanding your targets
• How to become the master of your niche
• Personal Branding Blueprint
• How to define what makes your special
• How to tell your story
• How to avoid personal branding mistakes
• Building your personal brand in your current job for more success
• Online and Offline Tips, Tools and Techniques for building your personal brand
• Killer Social Networking Mistakes
• Much, much more!

Order your copy today!

Check Out What Others Are Saying…

"Solid information presented in a professional yet entertaining manner." Grady Harp

"I have never thought of associating "branding" with an individual, after I read this book I realized how important branding is to everyone. This book shows that personal branding could help in every aspect of the career, to win a job, to get your boss's approval, to seal a deal... there are case studies in this book to prove all these. The author also introduces useful offline and online tools for branding yourself. I particularly like how the online tools were introduced in detail. For non tech-savvy guys like me, having a guide to creating a blog, managing the server issues, using LinkedIn and all sorts of technical matters surely saves lots of time." Moore Ronson

"Mark Cijo paints a good picture for you on how to market yourself, how to get your message out there, how to gain the accolades that you deserve." William D. Curnutt aka Pastor Dan

"My favorite part of this book is when the author highlights four successful brands and shows how you can apply the techniques of their success to your own personal branding. I hadn't thought so deeply about how to an analytical approach to my self presentation online, and I loved both the information and the advice on how to track my progress." Carla Davis

Tags: personal branding, you branding, self branding, self packaging, self promotion, brand you, the brand called you, personal identity, personal branding for dummies, personal success

About this title

About the Author

Mark Cijo is a Digital Marketing Consultant, Mentor & Speaker based out of Dubai, UAE. He is the Co-Founder of Brawnycode, a Digital Marketing Agency based in India. With an educational background in Digital Media, Mark's exposure to and knowledge of the Internet is second to none. Combined with his inquisitive nature and drive to succeed, Mark has become a leading authority in digital inbound marketing. Having expertise in the fields of brand building, coaching and mentoring has already opened up many opportunities for Mark and has taken him around the world. Mark has had over 8 years of experience in the digital marketing industry, a career that has been imbued with success and accolades. He worked with some of the largest Life Science, Wellness and E-commerce companies in the world. In his career he has helped innumerable businesses implement highly successful marketing strategies at highly competitive rates, leading many clients of his to hail him as a "God send." Having had stunning personal success, he discovered a new passion of his - helping others achieve this level of success for themselves. Find out more www.markcijo.com

Edition details

• Publisher: CreateSpace Independent Publishing Platform
• Publication date: 2014
• Language: English
• ISBN 10: 1495404218
• ISBN 13: 9781495404214
• Binding: Paperback
• Number of pages: 238