Fashion Forward: A Guide to Fashion Forecasting - Softcover

Rousso, Chelsea; Ostroff, Nancy Kaplan

Softcover

ISBN 10: 1501374362 ISBN 13: 9781501374364

Publisher: Fairchild Books, 2024

Synopsis

Unlock the Secrets of Tomorrow's Style Today!
In the ever-evolving world of fashion, staying ahead of the curve is essential. Fashion Forward: A Guide to Fashion Forecasting returns in its highly anticipated third edition to guide you through the dynamic realm of fashion prediction. Whether you're a budding fashion enthusiast, a trend-conscious designer, or a seasoned industry professional, this book is your compass to navigate the exciting and unpredictable landscape of fashion.

New to This Edition
-Cutting-Edge AI Insights: Explore how Artificial Intelligence is revolutionizing fashion forecasting, providing unparalleled accuracy and foresight.
-Sustainable Fashion: Dive into the eco-conscious revolution sweeping through the industry, with insights on ethical sourcing, sustainable materials, and green fashion forecasting.
-Virtual Reality and the Future of Shopping: Discover how VR and AR technologies are reshaping the retail experience and how you can leverage them for success.
-Updated Concepts from Forward Thinkers: Learn from real-world perspective and successful tips used to master the art of forecasting.

Features
-Trendspotting: Master the art of trendspotting with in-depth analysis and case studies.
-Data-Driven Insights: Harness the power of big data and analytics for pinpoint accuracy in predicting fashion trends.
-Consumer Behavior: Decode the psychology of fashion consumers and learn how to cater to their desires.
-Sourcing and Sustainability: Navigate the ethical fashion movement and make responsible choices.
-Global Perspectives: Explore how fashion forecasting differs across cultures and markets.

Featuring stunning visuals, practical advice, and a wealth of industry expertise, Fashion Forward: A Guide to Fashion Forecasting, 3rd Edition is your essential companion on the journey of forecasting. Get ready to anticipate, innovate, and shape the future of fashion.
Stay ahead of the curve – because fashion waits for no one.

Instructor Resources
-Instructor's Guide provides suggestions for planning the course and using the text in the classroom, supplemental assignments, and lecture notes
-PowerPoint® presentations include images from the book and provide a framework for lecture and discussion

STUDIO
Fashion Forward 3rd Edition
· Study smarter with self-quizzes featuring scored results and personalized study tips
· Review concepts with flashcards of terms and definitions

About this title

About the Authors

Chelsea Rousso was born in Lower Burrell, Pennsylvania then moved to New York, New York, and lives and works in Lauderdale by the Sea, Florida. Rousso received a BFA from Pratt Institute in Fashion Design (1982) and an MFA in Interdisciplinary Art from Goddard College (2010). Rousso spent over 20 years as a fashion designer/design director in the New York fashion industry creating dresses and sportswear for major retailers such as Nordstrom, Bloomingdales, Macys, Coldwater Creek, and specialty boutiques around the globe. Following her designing career, Rousso shared her knowledge and experience with fashion students at several colleges in South Florida including The Art Institute of Fort Lauderdale and Miami Dade College. She teaches fashion and glass at her private studio in South Florida to aspiring fashion creators.
Rousso now combines her love of fashion and fused glass into a unique form of wearable glass including corsets, masks, and swimwear called “glasskinis”. Rousso held a wearable glass fashion show “Believe the Impossible: Glass Fashions in Wonderland” (January 22, 2022) at Wiener Museum of Decorative Arts in Dania Beach, Florida and Encore and Finale on April 1, 2022. Rousso held a virtual art show “Plunge into the Arts” at Plunge Beach Resort, Lauderdale by the Sea, Florida (May 22, 2020). Rousso held a wearable glass show at Benzaiten Art Center, Lake Worth, Florida (March 23, 2019).

Nancy Kaplan Ostroff is Professor of the Fashion Business Management program at Fashion Institute of Technology (FIT), USA. She holds A.A.S. and B.S. degrees in Fashion Marketing from the Fashion Institute of Technology, a M.A. degree in Business Education from New York University, and a SUNY Certificate in Instructional Design. Kaplan Ostroff is recipient of the 2011 SUNY Chancellor's award for Excellence in Teaching. A former childrenswear executive, she is the creator and instructor of FIT's Fashion Forecasting for Merchandisers and The Business of Licensing courses.

Edition details

• Publisher: Fairchild Books
• Publication date: 2024
• Language: English
• ISBN 10: 1501374362
• ISBN 13: 9781501374364
• Binding: Paperback
• Edition number: 3
• Number of pages: 216