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The Ultimate Sales Letter, 4th Edition: Attract New Customers, Boost Your Sales

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9781508295617: The Ultimate Sales Letter, 4th Edition: Attract New Customers, Boost Your Sales

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Synopsis

Write well to sell big!

In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use. Among other things, he provides:

  • Completely updated text and examples,
  • Great headline formulas,
  • New exercises to spark creativity, and
  • The best way to use graphics.

Dan S. Kennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.

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About the Author

Dan S. Kennedy is the author of numerous book on business techniques, is a serial, successful, multimillionaire entrepreneur, a trusted marketing adviser, and consultant and coach to hundreds of private entrepreneurial clients. His newsletter, The No B.S. Marketing Letter, reaches a wide audience, and he speaks before thousands of people each year about techniques of selling and marketing.

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Other Popular Editions of the Same Title

9781440511417: The Ultimate Sales Letter, 4th Edition: Attract New Customers. Boost your Sales.

Featured Edition

ISBN 10:  1440511411 ISBN 13:  9781440511417
Publisher: Adams Media, 2011
Softcover