The Learning Objective: Identifying appropriate metrics for improving medical education (Content Media and Analytics Book 2) - Softcover

McClain, Bonny

9781522873174: The Learning Objective: Identifying appropriate metrics for improving medical education (Content Media and Analytics Book 2)

Softcover

ISBN 10: 1522873171 ISBN 13: 9781522873174

Publisher: CreateSpace Independent Publishing Platform, 2015

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I want to say a few things up front. I don't have any answers--just the questions. The saying if you want better answers, ask better questions is the rule of thumb for disruptors or companies attempting to change the status quo. I am also going to go out on a limb and suggest that in healthcare, we are in need of revitalized status quo. thebmj has the perfect tagline—answering questions, questioning answers. This book is an easy to use resource for writing specific and quantifiable program goals, presentations, or webinar agendas.

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About the Author

Bonny is a writing specialist creating multimedia content answering the "so what" of data dumping. Digital communication requires a strong narrative "missing" in scientific or medical content downloads. US healthcare model transformation is complicated in a decentralized evolving framework of limited resources with fluctuating cost and outcomes. Are you developing medical content informed by expenditures and costs, market access barriers, consolidation of payers, integration of evidence-based medicine and health economics? She is the author of "Improving Numeracy in Medicine", "Medical Writing for Smart People: Because Dummies Shouldn't Write About Medicine", 5 Sources for the Right Healthcare Data: Bigger isn't Always Better, and a collaborative writer on publications in medicine, health policy, and health economics. Because of the popularity of her latest blog, Alzheimer's Disease: The Brand, she is a sought after speaker on Healthy Brain Aging, the economics of Alzheimer's Disease, how to determine value in medical outcomes, and the role of storytelling in medicine.

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