Highlighting both the theoretical and operational aspects of events management, the book is purposefully broad in scope to help prepare students for a future career in events management. Topics covered include all of the managerial components involved in setting up and running an event from event conception through financial and legal considerations, marketing and the importance of media, logistical preparations and considerations such as the environmental and social repercussions of events, fostering reflective thinking.
In addition to the updated tables and examples throughout there are new chapters on:
• Legal, Security, Safety and Risk Management
• Event Sponsorship
• New Multimedia Technology for Events Organizers
• Event Logistics
• Event Production, Design and Lighting
• Crowd Control and Crowd Dynamics
• Sustainable Festivals and Events
• Sporting Events
• Evaluation and Impact of Events
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Dr Razaq Raj is Principal Lecturer at Leeds Business School, Leeds Beckett University and an internationally renowned academic has an extensive experience in teaching, research, leadership and Managements in UK, Malta, Portugal, Spain, Italy, Germany, China, Japan and South Korea. He is Principal Lecturer in Leeds Business School at Leeds Beckett University and is a Visiting Professor at the Kedge Business School, France and University of Vitez, Bosnia. He is Quality Assurance Agency (QAA) Reviewer assigned with monitoring and advising on standards and quality in UK higher education.
Dr Tahir Rashid is Associate Dean International, Salford Business School at University of Salford and an internationally renowned academic with over 20 years higher education experience of teaching and research in UK, Austria, Germany, Greece and Middle East. He is Associate Dean International in Salford Business School at University of Salford and the Secretary General of CIRCLE International (The Centre for International Research in Consumer Location and their Environment). He has published in esteemed peer reviewed international journals, contributed book chapters, presented at academic conferences.
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