Items related to The Communication Playbook
Synopsis
The Communication Playbook, 1st Edition by Teri Kwal Gamble and Michael W. Gamble presents a practical approach to communication, with a focus on the ways in which diversity, technology, social media, and ethical concerns both enrich and complicate our world. The text applies a new critical thinking framework to its core content, in a user-friendly 16-chapter organization. Students will learn what role communication plays in their lives today, in the classroom, and tomorrow, in the working world. The text explores the ways that communication shapes our public and private identities, and helps students understand what makes communication work across the spectrum of communication channels available to them.
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About the Author
Teri Kwal Gamble (PhD, New York University; MA and BA, Lehman College, CUNY) is a professor of Communication at the College of New Rochelle, a professional writer of education and training materials, and the co-author of numerous textbooks and trade books. Her most recent publications are the 11th edition of the bestselling text she co-authored with her husband Mike, Communication Works (2013; McGraw-Hill), and Leading with Communication (©2013; SAGE).
Teri and Michael have co-authored numerous textbooks, including Leading with Communication (©2013; SAGE), Communication Works (©2013; McGraw-Hill), Sales Scripts that Sell (©2008; AMACOM), The Gender Communication Connection (Houghton Mifflin), and Public Speaking in the Age of Diversity (Allyn & Bacon). Co-founders of Interact Training Systems, a consulting firm that conducts seminars, workshops, and short courses for business and professional organizations across the United States, they also produce training and marketing materials for sales organizations.
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- PublisherSAGE Publications, Inc
- Publication date2018
- ISBN 10 1544319932
- ISBN 13 9781544319933
- BindingPaperback
- Edition number1
- Number of pages520
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