Libraries that thrive reach out to all parts of their communities. Stellar community outreach plans help libraries build the strong partnerships that undergird these critical ties. Most librarians know they must reach out to the community to be successful, but many do not always know the best way to make that happen. Here s a practical manual designed specifically to help librarians conceptualize and then implement an outreach program that will achieve good results. Through examples of library roles within community outreach, outreach needs assessment, and great tips on implementing your plan, the authors give you the clear cut advice you need to build the perfect outreach plan. Barbara Blake, Robert Martin, and Yunfei Du have years of experience working with libraries to build community outreach programs. Here s what you get: Part one: shows you sample vision and mission statements, lists realistic goals to target in your community, and demographic factors to consider. Part two: highlights potential programs and partners, and gives you advice on how to pitch your plan for optimal community support. Part three: teaches you how to develop and implement the outreach plan. Written for all public librarians, the concise, step-by-step process delivers the information you want in the format that you need it. A bibliography of public library resources make finding further information a snap; and worksheets on the companion CD-ROM make your job easier by providing ready-to-go outreach plans for writing and implementing your own plan. With this book, your library will go from being seen as a nicety to a necessity.
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The four chapters in this book guide the user through describing the library and community, determining outreach needs and assets assessment, and creating an outreach plan. Two appendixes provide sources of community and library data and examples of community-outreach plans. Numerous worksheets will help readers in creating their own plans, from start to finish, and are included both in the text and on the accompanying CD-ROM. Although focused on public libraries, this work will help those in any type of library trying to create a plan for reaching out to the community by any definition, whether needing to create vision and mission statements, locate demographics and statistics, define needs, measure outputs and outcomes, or evaluate the plan and library. --Sara Marcus
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