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Franchise Bible: A Comprehensive Guide (Franchise Bible: How to Buy a Franchise or Franchise Your Own Business) - Softcover

Keup, Erwin J.;Grosso, Virginia

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9781555711085: Franchise Bible: A Comprehensive Guide (Franchise Bible: How to Buy a Franchise or Franchise Your Own Business)

Synopsis

The go-to book for franchise information, now in its sixth edition

This proven, popular reference has been completely updated to better guide you through the current franchise environment. Real-life examples of both service- and product-oriented franchises and useful checklists prevent mistakes and save time and money. Contact information for state and federal franchising regulatory agencies and a listing of useful publications guide you to the resources you need. Robert Smith, founder of Granite Transformations, describes how he successfully opened franchises nationwide based on guidelines in previous editions

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About the Author

Erwin J. Keup, a franchising specialist for more than 35 years, operates a private law practice in Costa Mesa, California, advising clients in matters dealing with franchising, mail order, general business and trademarks. He has been a member of the California Bar Association since 1972 and previously served on its Franchise Legislation Committee. Keup also has been a member of the American Bar Association's "Forum On Franchising" since 1987

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