Tea Chings: The Tea and Herb Companion :Appreciating the Varietals and Virtues of Fine Tea and Herbs - Hardcover

Rubin, Ron; Gold, Stuart Avery

Hardcover

ISBN 10: 1557044910 ISBN 13: 9781557044914

Publisher: Newmarket Pr, 2002

Synopsis

A beautifully designed, informative illustrated book about the flavors, benefits, and cultural lore surrounding this 5,000-year-old tea experiencefrom the Ministry of Information of The Republic of Tea, leading purveyor of only the finest teas and herbs in the world. Novice sippers and tea aficionados alike can journey from the tea gardens of Asia to the tea rooms of Europe and North America, sampling the finest teas in this accessible handbook about the history, culture, and customs of the long-honored brew. Included are guides to the leaves, plants, and manufacture of teas and other botanicals used in making tea, information on the medicinal benefits of teas and herbs, plus maps, diagrams, and recipes. Find the answers to such questions as: What makes green tea different from black tea...and herbal "teas" different from all others? What do Orange Pekoe, English Breakfast, tannic acid, and "naturally flavored" really mean? How did tea bags, iced tea, "high tea," and the spiritual art of the Japanese tea ceremony come to be? What are the ingredients and health benefits of yerba mate, rooibos, chai and Pu-erh? Plus much more TeaMinded knowledge. Two-color drawings throughout.

About this title

About the Author

In 1994, Ron Rubin bought and took charge of The Republic of Tea, a two-year old company that had been founded by the same people who created The Banana Republic. Shortly thereafter, marketing veteran Stuart Avery Gold joined Rubin in the company's mission to create a Tea Revolution. In keeping with its whimsical identity as an independent nation, The Republic of Tea calls its employees Ministers, its customers Citizens, and its sales outlets Embassies. Ron Rubin, the "Minister of Tea," is Chairman of the Board of The Republic of Tea. He resides with his family in Clayton, Missouri. Stuart Avery Gold, the "Minister of Travel," is COO, and the lauded editorial "voice" for the company's Tea Revolution. He resides with his family in Boca Raton, Florida. Headquartered in Novato, California, The Republic of Tea is one of the most successful and fastest growing cachet brands in America today. Selling only the finest teas and herbs in the world to specialty food and select department stores, cafés and restaurants, as well as through its award winning catalog, the Republic of Tea has enjoyed enormous success, capturing the imagination and loyalty of its customers by maintaining its high ideals despite the aggressive nature of today's business.

Reviews

Tea drinking is so fundamentally a part of many cultures around the world that it's surprising so few Americans take part in the custom. The curious seeking to know more about tea-drinking habits and the nature of the brew itself may turn to the cleverly titled Tea Chings. Rob Rubin and Stuart Avery Gold, who together operate a major tea distribution corporation, share their vast knowledge in a simple, readable text that makes a highly useful reference book covering all sorts of tea lore. In addition to describing tea consumption habits in various nations, they distinguish among various teas and herb brews commonly available. A glossary of tea-drinking terms answers many a question that novice tea aficionados may have. Mark Knoblauch
Copyright © American Library Association. All rights reserved

Edition details

• Publisher: Newmarket Pr
• Publication date: 2002
• Language: English
• ISBN 10: 1557044910
• ISBN 13: 9781557044914
• Binding: Hardcover
• Edition number: 2
• Number of pages: 195