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Hold On, You Lost Me: Use Learning Styles to Create Training That Sticks - Softcover

 
9781562864972: Hold On, You Lost Me: Use Learning Styles to Create Training That Sticks
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Never be left alone at the head of a class or presentation again. Hold On, You Lost Me offers an easy-to-implement 8-step methodology to create training suitable for all audiences from a small work team to a class of 50. Use this book to drive the gold standard of learning and presentations - increase performance and understanding on the job

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About the Author:
Bernice McCarthy received her doctorate from Northwestern University in education and is one of the founders of the learning styles movement. She is the creator of the 4MAT Model, an innovative, research-based teaching model that is being used by organizations worldwide to improve learning effectiveness. She has presented the concepts in this book through numerous workshops and keynote sessions around the world.

Jeanine O Neill-Blackwell has nearly 20 years of experience as a sales trainer, corporate trainer, senior-level human resources leader, and president of a corporate university. As a partner in a school management company, she has designed and implemented large-scale, train-the-trainer initiatives. She is president and CEO of 4MAT 4Business.
Review:
4MAT has been the key to creating connection and consistency throughout our education system. Our educators now share a common language for learning design. As a result, the skill and confidence level of both educators and learners has skyrocketed. The concept is brilliant and this book makes the 4MAT system simple to understand and apply--a must for all trainers and learning-based companies. --Virginia Meyer, Vice President of Education, Aveda Corporation, a division of Estee Lauder

Hold On, You Lost Me is a book that every organization can use to improve not only workplace learning and training, but also to improve their front-line management teams. By understanding the differences in individual learning processes and recognizing that different is not better or worse, trainers and leaders will encourage greater sharing of ideas and knowledge. I would encourage every organization to consider the use of the principles presented in this book. --Carl A. Ross, Jr., Retired Director of Training, US Naval Training Center, President, Century 2000 Educational Services, Inc.

McCarthy and O'Neill-Blackwell have really synthesized the best of what has previously been written about learning styles and added their unique 4MAT Model to make application easy for facilitators in business, education, healthcare, and other organizations. They bring their thoroughly researched work to a practical dimension making it a must read for all workplace learning and organizational development professionals. --Frances D. Glosson, EdD, Director Learning Strategies, Centegra Health System

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