What does it take to start a successful company? Concept and timing are critical, but the psychology of the individual at the helm is what makes most businesses distinct.
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Walt Sutton is a writer, who speaks and consultants in Europe, North America, and Australia. He lives with his artist wife Deborah in Seattle Washington. Over a period of twenty-three years, He founded, owned, grew, and sold four businesses. At forty-eight he discovered that he likes studying and writing about business more than doing it, so he sold his company and moved his career toward teaching and writing. He speaks, writes and consults about work, achievement and life…. all expressed through the lens of entrepreneurship. He is currently working on a third book about life as an independent contractor in a corporate world.
What does it take to start a successful business? So many good ideas fail within the first year; a few unlikely ones take off into quick success. Having the right capital structure is important. Concept and timing are critical. But the psychology of the person at the helm is what separates most winners from losers. This book explores that psychology. It is a gut check for anyone considering one of life's greatest adventures.
As an entrepreneur, you need to have the intensity and focus to see the business through its earl years. Leap of Strength guides readers through the interior journey that every entrepreneur and business founder experiences. And it connects these personal issues with practical matters like how to choose an industry and market segment, how to articulate a vision and mission and how to work intensely without losing balance in your life.
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