Items related to Merchandising Mathematics
Synopsis
Beginning with markups and markdowns and ending with profit-and-loss statements, the text covers concepts of increasing difficulty. Easy-to-follow presentations explain the derivations of the formulas, step-by-step. The primary formulas are highlighted.
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About the Author
Jikyeong Kang-Park is professor of marketing and director of the MBA programme at the Manchester Business School.
Antigone Kotsiopulos is professor of apparel merchandising at Colorado State University, where she also serves as Associate Dean of the College of Applied Human Sciences.
Joan L. Anderson, PhD, ACRA, FGI, ITAA, NRF, is an Associate Professor in the Apparel, Merchandising, Design, and Textiles Department at Washington State University. Her teaching and research focuses on the use of technology in analytical based decision making in retail environments, specifically customer relationship management. She has published in the Journal of Retailing and Consumer Services, Journal of Textile and Apparel, and Technology and Management, among others. Current projects include model development of effective customer relationship management in retail and analytical based decision making in customer relationship management. She is a member of the International Textiles and Apparel Association (ITAA), the American Collegiate Retailing Association (ACRA), the National Retail Federation (NRF), and the Fashion Group International (FGI).
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