Graphic Inspirations and Innovations offers you answers. In firsthand accounts by top designers, who nevertheless still must fight the battles of inspiration, creation and client persuasion, you'll see what has worked for them. And what can work for you. You'll also see page after page of terrific design - true marriages of remarkable ideas and graphics talent. Read Graphic Inspirations and Innovations. Let it inspire you to do your best work. Let it help you build good client relationships.
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Discussing sources of inspiration in detail, including childhood memories, nature, and unique images as the germ of an idea, 75 graphic designers here describe how they generate ideas and then translate them into tangible form for presentation and sale to clients. These brief statements are accompanied by examples of each designer's work, ranging from book jackets to corporate-identity design. Final projects are illustrated most often, though the conceptual drawings preceding final product are sometimes shown. Credits listing contact information for the design firms and an index (unseen) complete the book. Demonstrating both classic and cutting-edge styles, this blend of idea generation and graphic talents is best suited for specialized advertising and graphic design collections.?Judith Yankielun Lind, Roseland Free P.L., N.J.
Copyright 1995 Reed Business Information, Inc.
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