Synopsis
Large Graphics provides hundreds of ideas for making effective design use of even the most expansive spaces. This book contains more than 150 examples of large graphics, including posters, merchandise headers, displays, subway advertising, point-of-purchase material, billboards, banners, indoor and outdoor signage, sculptures, inflatables, murals, and much more from design studios around the world-projects sure to inspire creativity and confidence no matter how daunting the size.
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About the Author
Cheryl Dangel Cullen is a marketing consultant and public relations specialist. She is the author of Graphic Idea Resource: Photography and Best of Annual Report Design and writes frequently on the subject of graphic design for publications such as HOW magazine, Step-by-Step Graphics, Graphics Arts Monthly American Printer, Printing Impressions, and Package Printing & Converting.
Cullen writes from her home near Ann Arbor, Michigan, where she oversees operations for Cullen Communications, a public relations firm she founded in 1993. Cullen specializes in orchestrating public relations campaigns and advertising programs for a national client base.
"About this title" may belong to another edition of this title.
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Large Graphics
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Hardback. Condition: New. "Large Graphics is a reference guide and a book for designing on a grand scale. See how expert designers effectively fill oversized spaces with graphics and copy that deliver a finely tuned message - sometimes when seconds count. Billboards must communicate instantly to motorists speeding down the highway. Trade show and retail signage must rise above the crowds of competition in exhibition halls and shopping malls." "What is the secret to designing successful large graphics? When you're facing an immense blank canvas, it can be more than a little intimidating. Exactly what do you fill it with?" "This collection of projects provides some answers. When you're searching for that big idea, Large Graphics is a book you'll refer to time and again."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved. Seller Inventory # 0006378
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Large Graphics: Design Innovation for Oversized Spaces
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LARGE GRAPHICS design innovation for oversized spaces
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