Color Graphics: The Power of Color in Graphic Design - Softcover

Triedman, Karen; Cullen, Cheryl Dangel

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9781564968654: Color Graphics: The Power of Color in Graphic Design

Synopsis

Color communicates instantly. Before the text has been read, the color scheme has conveyed meaning on a subconscious level. This book takes a sophisticated look at recently produced graphic design pieces and discusses how the use of color makes the design powerful and memorable. Chapters will include: Colors that Persuade, Color that Changes Your Perspective, Color With a Primary Message, Color with Personality. Sidebars will examine: Color forecasts, psychological and emotional aspects of color, consumer and client preferences, etc.

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About the Author

Karen Triedman teaches color, applied color, and the psychology of color, design, and visual merchandising at Rhode Island School of Design.

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Other Popular Editions of the Same Title

9781592530892: Color Graphics: The Power of Color in Graphic Design

Featured Edition

ISBN 10:  1592530893 ISBN 13:  9781592530892
Publisher: Rockport Pub, 2004
Softcover