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Synopsis
This work supplies a concrete definition of Corporate Public Discourse, an idea that has always lacked true character. It explores how leading corporations use their own special language to define their cultures. The authors take this language, once considered a mere embellishment of speech, and use it to explore the inner workings of world-renowned organizations.
This book bridges the gap between organizational studies and linguistics by analyzing the communications of today's top companies. The book describes a weekly Saturday morning meeting at Wal-Mart, evaluates IBM's commitment to success, and looks into the social role of high-caliber CEOs. Broken into seven parts, including management, media, and analysis, the study efficiently frames the importance of corporate communication.
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About the Author
John Fox, a novelist and short-story writer, was a Bronx-native. He died of AIDS at the age of 38.
"About this title" may belong to another edition of this title.
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Organizational Discourse.
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Organizational Discourse: A Language-Ideology-Power Perspective
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Organizational Discourse : a Language-Ideology-Power Perspective
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Organizational Discourse
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Organizational Discourse : a Language-Ideology-Power Perspective
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Organizational Discourse
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Organizational Discourse (Hardcover)
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Bloomsbury Publishing Plc, Westport, 2004
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Hardcover. Condition: new. Hardcover. This work supplies a concrete definition of Corporate Public Discourse, an idea that has always lacked true character. It explores how leading corporations use their own special language to define their cultures. The authors take this language, once considered a mere embellishment of speech, and use it to explore the inner workings of world-renowned organizations.This book bridges the gap between organizational studies and linguistics by analyzing the communications of today's top companies. The book describes a weekly Saturday morning meeting at Wal-Mart, evaluates IBM's commitment to success, and looks into the social role of high-caliber CEOs. Broken into seven parts, including management, media, and analysis, the study efficiently frames the importance of corporate communication. This work supplies a concrete definition of Corporate Public Discourse, an idea that has always lacked true character. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781567206050
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Organizational Discourse: A Language-Ideology-Power Perspective
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Organizational Discourse : a Language-Ideology-Power Perspective
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Organizational Discourse: A Language-Ideology-Power Perspective
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