Close your eyes and don't think of a pink elephant.
Can't do it, right? Of course not - it's impossible. Thats because the mind instantly ignores the
don't and concentrates on that vivid image of the candy-colored elephant. In speech, a
"pink elephant" is an unnecessary negative. When we add a pink elephant to our conversation, we
deny something we aven't been accused of. As a result, we create exactly the opposite of the
reaction we want.
Dropping the pink elephant is one way to make sure you say what yo mean - and mean what you say.
You'll find many more such tips in this simple, straightforward guide to making your speech
clearer and more powerful.
You'll learn how
Get rid of jargon
Speak in pictures
Know when to apologize
Know when - and how - to thank peopl
Captivate an audience
"synopsis" may belong to another edition of this title.
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
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