Your First Business Plan: A Simple Question and Answer Format Designed to Help You Write Your Own Plan (Small Business (Sourcebook)) - Hardcover

Covello, Joseph

Hardcover

ISBN 10: 1570712190 ISBN 13: 9781570712197

Publisher: Sourcebooks, Inc., 1998

Synopsis

The first business plan is often the most difficult to write. Your company may have little or no history. Resources and sales may be in the early stages of development. And often you may not know lender requirements, what to stress and what to avoid. Your First Business Plan simplifies the process by outlining the different parts of a business plan and, in an uncomplicated question-and-answer style, eases you into the creation of a winning plan for your business.

The easy-to-follow chapters show you how to--
--Think through your strategies and balance your enthusiasm with facts
--Capture and hold the interest of potential lenders and investors
--Understand and develop your own financial statements
--Recognize the unique selling advantage of your products or services
--Avoid potentially disastrous errors like undercapitalization and negative cash flow

Also included in this book--
--A glossary of planning and financial terms
--A complete sample business plan

About this title

From the Back Cover

?More than 100,000 business leaders have used Your First Business Plan to write their own plan!
?As an entrepreneur, you burst into the business world with fresh ideas and incomparable drive. Combine that energy with solid planning, and you have a formula for success! Your First Business Plan is a section-by-section analysis of how to create a winning a business plan, with figures, charts and useful tips to guide you through the entire process. Learn how to:
--Develop an excellent management team
--Make financial projections
--Establish selling tactics
--Promote your product or service
--Set objectives for your business
--Understand economic cycles
--Develop a marketing plan
--Study your competition
--Make your product or service unique
?Additional features include:
--Three complete sample business plans
--Over 100 success questions
--A glossary of the important terms you will need
?Your first business plan is just steps away!
?Joseph Covello is founder of The Covello Group, a professional firm specializing in business planning and finance serving the greater Tampa Bay area. In his 24-year career in business development, he has also developed business planning curriculum for the Arizona Community College District.
Brian Hazelgren, founder of goStrategy, a strategic consulting firm for small and medium enterprises, is an award-winning businessperson and an adjunct professor at the University of Utah. He has 17 years of experience in the business/strategic planning and technology fields.

About the Author

Brian Hazelgren has authored and coauthored five books, including Your First Business Plan and The Complete Book of Business Plans, and has produced two business CDs.

Joseph Covello is the founder of The Covello Group, a professional firm specializing in business planning and finance located in Clearwater, Florida, and serving the greater Tampa Bay area.

Edition details

• Publisher: Sourcebooks, Inc.
• Publication date: 1998
• ISBN 10: 1570712190
• ISBN 13: 9781570712197
• Binding: Hardcover
• Language: English
• Edition number: 3
• Number of pages: 160