New from high-profile fashion photographer Thierry Le Goučs comes a lavish artist's book, Popular, an earthy, luring tome of the rarely shown Havana social scene. In Le Goučs' provocative duotone and sensuous four-color photographs, we're seduced by a culture of great joy amongst great poverty: raucous, heat-soaked street parties; spirited sparring matches in crumbling gymnasiums; voluptuous nudes plying their wares in derelict mansions; wizened balladeers savoring impossibly large Cohibas...
Le Goučs' models are drawn from the street: a mixture of Buena Vista Social Club stars and underground legends, the miscegenation of which, in Le Goučs' expert fashion sense, serves to create a raw, sexy style—one of abandon out of necessity, out of a lust for life—a spirit Le Goučs sees in Cuba as ubiquitous as the cigarettes from which the book draws its name.
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Thierry Le Goues was born in Brest, France in 1964 and lives in Paris. Le Goues began his career as a fashion photographer in 1986 working for Conde Nast. His fashion, documentary, and editorial photography has appeared in publications internationally including Vogue and l'Uomo Vogue, Lei, Per Lui, Amica, and Marie Claire in Italy; Glamour, Vogue Homme International, and Vogue in France; Arena, Vogue, i.d., The Face, Harpers Bazaar, and Elle in England; and Harper's Bazaar, Allure, Detour, Interview, Vogue, W, and Flaunt in the United States. Le Goues is the author of Soul and Popular (both published by powerHouse Books).
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