Synopsis
Depicting the right sense of attitude, service and market position with just a tiny image and type is a major challenge. Yet great letterhead and business card design is crucial because it showcases a designer's - or client's - business in a glance. Where else must a design idea be conveyed so economically, focusing on the brilliance of the concept, uncluttered by coupons, price lists, graphs, or photographs?
Designer's will find advice and examples that illustrate superb uses of image, type, color, graphics, paper, size, format and printing. They'll also get guidelines for meeting the needs of their clients, creating high impact designs on a low budget and using special production techniques, including thermography, letterpress and die cutting.
"synopsis" may belong to another edition of this title.
About the Author
Lynn Haller is the author of Creative Edge: Type, Creative Edge: Page Design, Fresh Ideas in Promotion and Fresh Ideas in Letterhead and Business Card Design 3. She is the co-author of Graphic Design: Inspirations & Innovations 2, Street Smart Design, Fresh Ideas in Corporate Identity and Fresh Ideas in Letterhead & Business Card Design.
"About this title" may belong to another edition of this title.
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Creative Edge: Letterhead And Business Card Design
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Creative Edge: Letterhead And Business Card Design
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Creative Edge: Letterhead And Business Card Design
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Creative Edge: Letterhead And Business Card Design
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Creative Edge: Letterhead And Business Card Design
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Creative Edge: Letterhead And Business Card Design
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Creative Edge: Letterhead And Business Card Design
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Creative Edge: Letterhead And Business Card Design
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hardcover. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_450109149
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Creative Edge: Letterhead And Business Card Design
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Creative Edge: Letterhead + Business Card Design
Published by
North Light Books, Cincinnati, Ohio, U.S.A., 2001
ISBN 10: 1581801521
ISBN 13: 9781581801521
Used
Hardcover
First Edition
Seller: Granada Bookstore, IOBA, Woodlawn, IL, U.S.A.
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Hardcover. Condition: Very Good. Dust Jacket Condition: Good +. 1st Edition. First Edition/First Printing (Number Line Starting At One). Minor Edge Wear. The Jacket Has A Damp Stain On The Inside At The Lower Spine. Seller Inventory # 022286