Items related to Vivid!: The Allure of Color in Design
Synopsis
Color is often the first quality of a product to attract the attention of a consumer and stimulate his imagination. Whether soothing or agitating, cheering or depressing, color certainly demonstrates the ability to provoke sentiment. This book sets out to demystify the arresting powers of color and how they are successfully used in today's complex world of marketing. As one of the essential elements of visual communication, color can be the singularly defining factor in the short- and long- term effectiveness of a brand. Covering all aspects of corporate identity from logos, stationary and business cards to websites, promotional and packaging design Vivid! shows how some of the world's greatest graphic talents have used color to attract their target audience in the blink of an eye and to hold its attention. Functionally categorized by hue, this book allows the reader to take a fascinating journey through the spectrum of design.
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- PublisherGingko Pr Inc
- Publication date2010
- ISBN 10 1584233818
- ISBN 13 9781584233817
- BindingPaperback
- LanguageEnglish
- Number of pages240
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Vivid!: The Allure of Color in Design
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Vivid!: The Allure of Color in Design
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Vivid!: The Allure of Color in Design
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Paperback. Condition: Very Good. Vivid!: The Allure of Color in Design This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9781584233817
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Vivid!: The Allure of Color in Design
Published by
Gingko Press, Inc 31/05/2010, 2010
ISBN 10: 1584233818
ISBN 13: 9781584233817
Used
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Paperback. Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9781584233817
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