An expert in the field of performance enhancement refutes traditional wisdom to present his own innovative and unconventional approach that emphasizes such concepts as "Definitely Put All Your Eggs in One Basket," "Think Like a Squirrel," and "Butterflies Are a Good Thing." 30,000 first printing.
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"The antithesis of every self-improvement guru."
—Jim Pawlak, Chicago Tribune
"[Eliot’s] upfront conversational tone makes his advice not just palatable but convincing. Even if they don’t achieve superstar results right away, readers from all walks of life should find it easier to hone their concentration and work a little harder."
—Publishers Weekly
John Eliot, Ph.D., is a professor of business and psychology at Rice University and director of RiceĀ’s program in Management and Performance Enhancement. In 2000, he cofounded The Milestone Group, which provides perfor- mance consultation and training to business executives, professional athletes, and corporations nationwide.
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