Design Secrets Packaging: 50 Real-Life Projects Uncovered - Softcover

Fishel, Catharine M.

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9781592531295: Design Secrets Packaging: 50 Real-Life Projects Uncovered

Synopsis

Product packaging design offers designers the opportunity to work with an endless array of new methods and materials, which allows fresh and exciting ideas to come to life. However, designers are constantly being constrained by unimaginative briefs and tight budgets. Design Secrets: Packaging deconstructs 50 packaging projects and explores each project individually and in in-depth.

Author Catharine Fishel traces the challenges and problems posed by the package and brings the reader inside the design process. Unlike other design books that show only the final package, this book shows everything from the earliest rough detail sketches through conceptualization and completion and everything else in between.

Filled with inspiration and professional tips, this book is sure to be a resource that designers-and the clients and marketers they work with-will refer to over and over again.

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About the Author

Catharine Fishel specializes in working with and writi

"About this title" may belong to another edition of this title.

Other Popular Editions of the Same Title

9781592530069: Design Secrets: Packaging : 50 Real-Life Projects Uncovered

Featured Edition

ISBN 10:  1592530060 ISBN 13:  9781592530069
Publisher: Rockport Pub, 1999
Softcover