Demographics: A Guide to Methods and Data Sources for Media, Business, and Government - Softcover

Murdock, Steven H.; Kelley, Chris; Jordan, Jeffrey L.; Pecotte, Beverly; Luedke, Alvin

 
9781594511783: Demographics: A Guide to Methods and Data Sources for Media, Business, and Government

Synopsis

Demographics has become a critical dimension of the work of many journalists, business professionals, and government analysts and managers. Yet those who are not professional demographers often find locating and effectively using demographics difficult. Written by leading authorities, Demographics provides a single-volume resource that is readily understandable by everyone. It describes and demonstrates how students and working professionals can obtain, use, and communicate demographic information effectively. Consisting of ten chapters organized into four sections on basic demographic concepts, definitions, and methods, this book includes sources of demographic and economic data as well as explanations and examples of how to effectively and accurately use them.

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About the Author

Murdock, Steven H.; Kelley, Chris; Jordan, Jeffrey L.; Pecotte, Beverly; Luedke, Alvin

"About this title" may belong to another edition of this title.

Other Popular Editions of the Same Title

9781594511776: Demographics: A Guide to Methods and Data Sources for Media, Business, and Government

Featured Edition

ISBN 10:  1594511772 ISBN 13:  9781594511776
Publisher: Routledge, 2006
Hardcover