Items related to Innovation: Create an Idea Culture. Redefine Your Business....
Synopsis
Innovation is not a mystery; it's a process. Innovation shows you how to recognize leading-edge opportunities, create products, services, and businesses, and successfully launch them in the marketplace. Unlike ordinary volumes on business creativity, this practical book shows you how to identify real consumer needs--and then make money from the products and services that fill those needs. Inside this book you'll learn how to:
- Take ideas to the next level by evaluating and testing them
- Protect your ideas through licensing and partnerships
- Use corporate alliances, joint ventures, and marketing to leverage your product or service
Practical and precise, Innovation shows you just what you need to know to stay competitive in a shifting marketplace.
"synopsis" may belong to another edition of this title.
About the Author
Tom Gorman has written or collaborated on more than 15 business books and his articles have appeared in Business Marketing magazine and The New York Sunday Times. He holds an MBA from New York University's Stern School of Business. Prior to becoming a full-time author, he worked in Fortune 500 companies and smaller businesses as a banker, manager of product development, executive recruiter, and marketing consultant. He lives in Boston, MA.
"About this title" may belong to another edition of this title.
- PublisherAdams Media
- Publication date2007
- ISBN 10 1598691546
- ISBN 13 9781598691542
- BindingPaperback
- Number of pages192
- Rating
Buy New
Learn more about this copy
US$ 16.54
Shipping:
FREE
Within U.S.A.
Top Search Results from the AbeBooks Marketplace
Stock Image
Innovation: Create an Idea Culture. Redefine Your Business. Grow Your Profits
Seller: Wonder Book, Frederick, MD, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included. Seller Inventory # M08S-00396
Quantity: 1 available
Stock Image
Innovation: Create an Idea Culture. Redefine Your Business. Grow Your Profits
Seller: HPB-Diamond, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!. Seller Inventory # S_410108846
Quantity: 1 available
Stock Image
Innovation: Create an Idea Culture. Redefine Your Business. Grow Your Profits
Seller: Wonder Book, Frederick, MD, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Very Good condition. Seller Inventory # S06M-00972
Quantity: 1 available
Stock Image
Innovation: Create an Idea Culture. Redefine Your Business. Grow Your Profits
Seller: GF Books, Inc., Hawthorne, CA, U.S.A.
Seller rating 5 out of 5 stars
Condition: New. Book is in NEW condition. 0.35. Seller Inventory # 1598691546-2-1
Quantity: 1 available
Stock Image
Innovation: Create an Idea Culture. Redefine Your Business. Grow Your Profits
Seller: Book Deals, Tucson, AZ, U.S.A.
Seller rating 5 out of 5 stars
Condition: New. New! This book is in the same immaculate condition as when it was published 0.35. Seller Inventory # 353-1598691546-new
Quantity: 1 available
Stock Image
Innovation. Create an Idea Culture. Redefine Your Business. Grow Your Profits
Seller: Sigrun Wuertele buchgenie_de, Altenburg, Germany
Seller rating 5 out of 5 stars
Condition: Sehr gut - gebraucht. Taschenbuch Sehr guter Zustand, ohne Namenseintrag Innovation: Create an Idea Culture. Redefine Your Business. Grow Your Profits Zustand: 2, Sehr gut - gebraucht, Taschenbuch Adams Media , 2007 , Innovation. Create an Idea Culture. Redefine Your Business. Grow Your Profits, Tom Gorman. Seller Inventory # BU365585
Quantity: 1 available
Stock Image
Innovation: Create an Idea Culture. Redefine Your Business. Grow Your Profits
Seller: GF Books, Inc., Hawthorne, CA, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting. 0.35. Seller Inventory # 1598691546-2-4
Quantity: 1 available
Stock Image
Innovation: Create an Idea Culture. Redefine Your Business. Grow Your Profits
Seller: GF Books, Inc., Hawthorne, CA, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Book is in Used-VeryGood condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain very limited notes and highlighting. 0.35. Seller Inventory # 1598691546-2-3
Quantity: 1 available