The Complete Guide to Running Successful Workshops & Seminars Everything You Need to Know to Plan, Promote and Present a Conference Explained Simply - Softcover

Atlantic Publishing Group Inc

 
9781601386137: The Complete Guide to Running Successful Workshops & Seminars Everything You Need to Know to Plan, Promote and Present a Conference Explained Simply

Synopsis

This book will teach you:

  • The ins and outs of planning a workshop
  • The basics of leading a training program
  • The general structural elements of a workshop, seminar, and conference
  • How to effectively target and communicate with your audience, succinctly create an objective for your participants, and determine your program's strengths and weaknesses
  • How to build a budget and get funding for your workshop, choose the perfect venue for your workshop, and help your guests make any necessary travel arrangements
This book will give you step-by-step guidelines for breaking down each part of your event to ensure that you are prepared to lead, teach, and speak at your seminar or workshop. It also includes common faux pas, mistakes, and disasters, along with stress-free solutions to remedy any situation, and interviews with event planners and professionals who have held more than their share of conferences, workshops, and seminars.

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About the Author

Copywriter and marketing consultant Kristie Lorette is passionate about helping entrepreneurs and businesses create copy and marketing pieces that sizzle, motivate, and sell. It is through her more than 14 years of experience working in various roles of marketing, including running an event and wedding planning service of her own for four years, that Lorette developed her widespread expertise in advanced business, marketing strategies, and communications. Lorette earned her B.S. in marketing and B.S. in multinational business from Florida State University, and her M.B.A. from Nova Southeastern University."

"About this title" may belong to another edition of this title.