John Deere: Yesterday & Today - Hardcover

West Side Publishing; Pripps, Robert N.; Publications International Ltd.

Hardcover

ISBN 10: 1605534862 ISBN 13: 9781605534862

Publisher: Publications International, Ltd., 2010

Synopsis

'John Deere: Yesterday & Today' is a comprehensive history of the uniquely American John Deere & Company from its 19th-century beginnings to its position today as a global-manufacturing powerhouse.

John Deere has been a major player in the evolution of industrialized American labor and large-scale agriculture. The company s tractors and other machines are used worldwide on large and small farms, in forests, on construction sites, and even in suburban driveways. The public s passion for John Deere is apparent not just on the company s balance sheet, but also in the array of licensed consumer items available, such as clothing, toys, tin signs, and clocks.

This handsome hardcover book chronicles the complete John Deere story, starting with blacksmith John Deere s revolutionary steel plow in 1837 and onward to the company s entry into the tractor business and its success today. John Deere: Yesterday & Today is organized by historical periods, with highlights of significant events and trends included in each chapter. Lively, expertly written text and hundreds of vibrant color images of tractors, memorabilia, portraits, and artifacts help bring this American success story to life.

Anyone interested in John Deere or American history will treasure 'John Deere: Yesterday & Today'. The company's remarkable history is detailed in the following chapters:
1837 1857: Furnishing a Superior Product at a Low Cost
1858 1887: The Charles Deere Era
1888 1917: A Time for Expansion
1918 1960: The Reign of the Two-Cylinder Tractor
1961 1986: Industry Leadership
1987 2000: The Modern Company
2001 Present: World Leadership

Retail price $24.95

About this title

About the Author:

Robert N. Pripps is widely recognized as one of the world's leading tractor historians. Born on a northern Wisconsin farm, the young Pripps became fascinated with farm machinery at an early age. He became a licensed pilot and later worked as an aircraft engineer, retiring in 1980s. Since then, he has authored more than a dozen books on tractors.
Foreword writer Orion Samuelson has been a fixture on Chicago radio for over 50 years and is America's best-known agricultural broadcaster. After radio stints in Appleton and Green Bay, Wisconsin, Samuelson joined WGN in 1960, where he hosted a variety of radio and television agribusiness shows ever since. Inducted in the National Radio Hall of Fame in 2003, he currently can be heard alongside Max Armstrong on The Morning Show and seen on This Week in Agribusiness.

Review:

'John Deere: Yesterday & Today' fills a significant gap in the history of Deere & Company, weaving its culture, products and mystic into the larger context of American history.

The illustrious 175 year history of John Deere is vividly told through previously unseen photos and stories. This long overdue account captures the impact of John Deere, providing a unique view of the products, people and events that continue to take the company to markets around the world. --Neil Dahlstrom, Author - The John Deere Story

If you "bleed" green, you'll want 'John Deere: Yesterday & Today'. America's pre-eminent tractor historian, Robert Pripps, has brought his typical insight and depth of research into this new account of Deere & Company's extraordinary accomplishments. Merging his efforts with the work of excellent collaborators, Bob and his team unearthed new information and gorgeous archival images to make this book a "must-have." --Randy Leffingwell, Author - John Deere, A History of the Tractor

About this edition

• Publisher: Publications International, Ltd.
• Publication date: 2010
• ISBN 10: 1605534862
• ISBN 13: 9781605534862
• Binding: Hardcover
• Edition number: 1
• Number of pages: 192