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Synopsis
Business paradigm shifts are rare. However, the shift to a services-dominant economy and to services-dominant value creation genuinely merits the designation. Almost 80% of GDP in developed economies is attributable to services, and some economists regard products as merely the physical embodiment of service delivery. Yet today's business analysis, business management, business organization, business processes, and business education emerged from manufacturing-dominant logic; the principles of service are often under-served and poorly understood. This results in lost opportunities for growth. Service Science, Management and Engineering (SSME) has been slowly bubbling up and building learning and knowledge in academia for 30 years, with an acceleration in the last ten years. The disciplines, principles, insights and tools of SSME are now ready to transition to the mainstream business world, with transformative effect. . This book expounds the six principles of Service Science, including the all-important principle of value co-creation (between the producer and the customer, the employee and the hierarchy etc). The book contains compelling examples and clear direction for application. It describes the tools for application of the principles, from modular business architecture (a new form of business organization to achieve absolute advantage) to the global, mobile and social business tools that establish scalable platforms for fast, efficient growth in the service economy for Globally Integrated Enterprises--large and small/medium enterprises (SME). Service Science, as a field of academic study and research, is supported by 30 years of learning. This book brings this knowledge firmly into the business mainstream, addressing both the 'Why' and the 'How', and incorporating the tools for action.
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About the Author
San Francisco, CA; adjunct faculty; Hult International Business School
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Service Thinking : The Seven Principles to Discover Innovative Opportunities
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Service Thinking : The Seven Principles to Discover Innovative Opportunities
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Service Thinking : The Seven Principles to Discover Innovative Opportunities
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Service Thinking
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Applying Service Science in Business; Attaining Growth and Profitability Through Customer Investment and Empowerment (eng)
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MP-BEP Business Expert Press, 2013
ISBN 10: 160649662X
ISBN 13: 9781606496626
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Applying Service Science in Business; Attaining Growth and Profitability Through Customer Investment and Empowerment
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Business Expert Press, US, 2014
ISBN 10: 160649662X
ISBN 13: 9781606496626
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Paperback. Condition: New. Business paradigm shifts are rare. However, the shift to a services-dominant economy and to services-dominant value creation genuinely merits the designation. Almost 80% of GDP in developed economies is attributable to services, and some economists regard products as merely the physical embodiment of service delivery. Yet today's business analysis, business management, business organization, business processes, and business education emerged from manufacturing-dominant logic; the principles of service are often under-served and poorly understood. This results in lost opportunities for growth. Service Science, Management and Engineering (SSME) has been slowly bubbling up and building learning and knowledge in academia for 30 years, with an acceleration in the last ten years. The disciplines, principles, insights and tools of SSME are now ready to transition to the mainstream business world, with transformative effect. . This book expounds the six principles of Service Science, including the all-important principle of value co-creation (between the producer and the customer, the employee and the hierarchy etc). The book contains compelling examples and clear direction for application. It describes the tools for application of the principles, from modular business architecture (a new form of business organization to achieve absolute advantage) to the global, mobile and social business tools that establish scalable platforms for fast, efficient growth in the service economy for Globally Integrated Enterprises--large and small/medium enterprises (SME). Service Science, as a field of academic study and research, is supported by 30 years of learning. This book brings this knowledge firmly into the business mainstream, addressing both the 'Why' and the 'How', and incorporating the tools for action. Seller Inventory # LU-9781606496626
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Service Thinking: The Seven Principles to Discover Innovative Opportunities
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Applying Service Science in Business: Attaining Growth and Profitability Through Customer Investment and Empowerment
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Applying Service Science in Business
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Condition: New. Print on Demand pp. 200. Seller Inventory # 2697002149