Ultimate Guide to Google Adwords: How to Access 100 Million People in 10 Minutes - Softcover

Softcover

ISBN 10: 1613082800 ISBN 13: 9781613082805

Synopsis

Never before in the history of advertising has it been possible to spend five bucks, write a couple of ads and get instant access to more than 100 million people in 10 minutes. But that's exactly what Google AdWords does. It's an awesome concept-but you can lose a bundle if you don't know how it works.

Learn how to:

• Build an AdWords campaign from scratch
• Identify keywords that entice people to click on your ads
• Get the lowest bid prices on your keywords
• Defeat click fraud and other scams
• Use search engine optimization techniques
• Turn clicks into customers

Plus get FREE e-mail updates on Google's ever-changing system.

About this title

About the Author

Perry Marshall is the number-one author and worlds most-quoted consultant on Google advertising. He has helped over 100,000 advertisers save literally billions of dollars in "AdWords Stupidity Tax." His Chicago company, Perry S. Marshall & Associates, consults both online and brick-and-mortar companies on generating sales leads, web traffic, and maximizing advertising results. He's been featured at conferences in the U.S., Canada, Ireland, Great Britain, Israel and Australia. He's shared the stage with Zig Ziglar, Brian Tracy, Jay Abraham, Gary Halbert, Harvey Mackay and Les Brown. He's consulted in over 200 industries, from computer hardware and software to high-end consulting, from health & fitness to corporate finance. Mike Rhodes, CEO and founder of WebSavvy, is an international speaker, bestselling author, specializing in Google AdWords, Google Analytics, and website conversions. Bryan Todd is an international marketing consultant and Google AdWords specialist.

About this edition

• ISBN 10: 1613082800
• ISBN 13: 9781613082805
• Binding: Paperback