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Synopsis
Get connected.
The Complete Idiot's Guide(r) to Creating a Social Network takes reader through the technical aspects of creating a successful site-and addresses the responsibilities involved in running one.
• Covers how to build and maintain a website through a white label service such as GroupSite or Ning, and by using customized software for creating one's own network
• Addresses such issues as privacy, authenticity, fostering participation, quality versus quantity, moral and ethical guidelines, and much more
• Americans now average more than six hours per month on social networks, with an active unique social network audience estimated to be from 149 million-up 29 percent from 2009
• Ad revenue taken in by social networking sites is growing rapidly, and many people and companies are looking for ways to get in on this growth
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About the Authors
Angela Crocker specializes in social media coaching, marketing strategy, and event planning for arts organizations and small businesses through her company, Beachcomber Communications.
Angela Crocker specializes in social media coaching, marketing strategy, and event planning for arts organizations and small businesses through her company, Beachcomber Communications. A graduate of Simon Fraser University, Angela holds an honors degree in communications with a minor in publishing from the Canadian Centre for Studies in Publishing. She also has a business diploma from Douglas College and is an alumnus from their self-employment program for emerging entrepreneurs.
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Creating a Social Network
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Penguin Publishing Group, 2011
ISBN 10: 1615640606
ISBN 13: 9781615640607
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Creating a Social Network
Published by
Penguin Publishing Group, 2011
ISBN 10: 1615640606
ISBN 13: 9781615640607
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