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Innovative Business Projects, Volume II: Sustaining the Environment Through Building Performance - Softcover

Book 11 of 51: Portfolio and Project Management

Rajagopal

 
9781631575310: Innovative Business Projects, Volume II: Sustaining the Environment Through Building Performance

Synopsis

This book addresses the project management tools and techniques in reference to innovation management analyzing global-local business scenarios, project environment, and administrative perspectives. It also details the financial, risk management, new project designs, complexities in managing innovation, and developing customer-centric innovation projects. Discussions in the book also deliberate on how innovation business project can be managed systematically to enhance organizational performance.

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About the Author

Rajagopal isProfessor of Marketing at EGADE Business School of Monterrey Institute ofTechnology and Higher Education (ITESM), Mexico City Campus and Life Fellow ofthe Royal Society for Encouragement of Arts, Manufacture and Commerce, London. Heis also Visiting Professor at Boston University, Boston, Massachusetts.

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