For the tequila curious and the tequila connoisseur alike, a complete, illustrated guide to one of the world’s most popular spirits
Time to put away the shot glass—tequila long ago left its spring break clichés in the dust. Today, it is not just a sophisticated global phenomenon but is poised to surpass vodka to become the number one spirit in the U.S. by sales. Which means there’s no better time for A Field Guide to Tequila, the new bible on this popular spirit.
Whether you’re already an aficionado who likes to slow-sip an artisanal extra-ańejo or a margarita lover curious about your favorite drink and what makes it special, A Field Guide to Tequila takes you step by step into everything that makes tequila tequila, from how it came about, to how it’s made, to how to select, taste, and serve it. Beginning with the origin of every bottle of tequila—the unique blue agave (which is actually much closer, biologically, to a lily than a cactus)—it’s all here: The life cycle of the blue agave and the complex process of turning it into liquor (hint: There’s harvesting, steaming, roasting, and—still in use in one legendary distillery—working mules). The five classes of tequila, including the unfortunate myth of blanco’s inferiority. How to read a tequila label. The seventeen tequila producers to know and brands you need to explore, from giants of the industry like Patrón and José Cuervo to traditionalists, artisans, and innovators, including Tapatío, Siete Leguas, Ocho, G4, and Cava de Oro. The real deal with so many celebrity tequila brands, a phenomenon that started with Bing Crosby. How to set up a tequila tasting. A complete guide to tequila tourism, including dos and don’ts for visiting the town of Tequila, best times to go, essential stops, and a glossary of Spanish. Oh, and a recipe for a best-ever margarita, plus three other classic tequila cocktails, including the Rolling Stones’ favorite, the tequila sunrise.
With its striking visuals and appealing package, A Field Guide to Tequila is a go-to reference that felicitously also feels like a real gift book—and vice versa.
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CLAYTON J. SZCZECH is a writer and sociologist who has been studying and teaching about Mexican alcoholic beverages since 2006. He has operated the groundbreaking educational tour company Experience Agave since 2008. He cofounded La Cata, the first brand-independent tasting room in Tequila, Jalisco, in 2016. He has been featured in the Wall Street Journal, Los Angeles Times, Sunset, The Guardian, AFAR, Wine Enthusiast, Virtuoso Life, on CNN en Espańol, and on Amazon’s Distilling Mexico. He holds numerous certifications related to tequila and mezcal, is a permanent legal resident of Mexico, and is currently pursuing a doctorate at the University of Utah. His academic work focuses on the socioeconomic and environmental outcomes of Geographical Indication regimes, with an emphasis on Mexico. In 2023, he was selected as a National Science Foundation Graduate Research Fellow. A Field Guide to Tequila is his first book.
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