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Handbook of Research on Innovation and Development of E-commerce and E-business in Asean - Hardcover
Synopsis
Business-to-consumer (B2C) and consumer-to-consumer (C2C) e-commerce transactions, including social commerce, are rapidly expanding, although e-commerce is still small when compared to traditional business transactions. As the familiarity of making purchases using smart devices continues to expand, many global and regional investors hope to target the ASEAN region to tap into the rising digital market in this region.
The Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN is an essential reference source that discusses economics, marketing strategies, and mobile payment systems, as well as digital marketplaces, communication technologies, and social technologies utilized for business purposes. Featuring research on topics such as business culture, mobile technology, and consumer satisfaction, this book is ideally designed for policymakers, financial managers, business professionals, academicians, students, and researchers
"synopsis" may belong to another edition of this title.
- PublisherBusiness Science Reference
- Publication date2020
- ISBN 10 1668432897
- ISBN 13 9781668432891
- BindingHardcover
- LanguageEnglish
- Number of pages539
- EditorAlmunawar Mohammad, Ali Muhammad Anshari, Lim Syamimi Ariff
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Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN, VOL 2
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Business Science Reference, 2020
ISBN 10: 1668432897
ISBN 13: 9781668432891
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Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN, VOL 2
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Handbook of Research on Innovation and Development of E-commerce and E-business in Asean
Published by
Business Science Reference, 2020
ISBN 10: 1668432897
ISBN 13: 9781668432891
New
Hardcover
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Seller rating 5 out of 5 stars
Condition: New. In. Seller Inventory # ria9781668432891_new
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Handbook of Research on Innovation and Development of E-Commerce and E-Business in ASEAN, VOL 2
Published by
Business Science Reference, 2020
ISBN 10: 1668432897
ISBN 13: 9781668432891
New
Hardcover
Seller: AHA-BUCH GmbH, Einbeck, Germany
Seller rating 5 out of 5 stars
Buch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Business-to-consumer (B2C) and consumer-to-consumer (C2C) e-commerce transactions, including social commerce, are rapidly expanding, although e-commerce is still small when compared to traditional business transactions. As the familiarity of making purchases using smart devices continues to expand, many global and regional investors hope to target the ASEAN region to tap into the rising digital market in this region. Seller Inventory # 9781668432891
Quantity: 1 available