Assumptive Selling: The Complete Guide to Selling More Vehicles for More Money to Today’s Connected Customers - Softcover

Stauning, Steve

Softcover

ISBN 10: 1722816724 ISBN 13: 9781722816728

Publisher: CreateSpace Independent Publishing Platform, 2018

Synopsis

Assumptive selling is about knowing everyone is a buyer… and knowing that the first time you believe someone is not, you’ll be right. Take charge of your sales career by recognizing that everyone is a buyer and they want to buy today. What’s more, is that if you do take charge, if you are direct, and if you provide the right guidance, they’ll want to buy from you!

About this title

About the Author

Steve Stauning has trained, worked with or worked for hundredsof dealerships in the US, helping their sales teams sell more vehicles for moremoney by aligning their processes with the current industry-leading bestpractices. He is considered an expert on automotive sales processes and thecustomer experience; and is the creator of The Appointment Culture and ThePerfect Appointment in automotive retail.

His free online video sales and management training materials(hosted at SteveStauning.com) have allowed hundreds of dealerships andthousands of salespeople and managers to ditch their ineffective and expensivetraining modules by using his up-to-date, effective and relevant methods.

His latest book, Assumptive Selling, is considered amust-read for every dealer, manager and salesperson in automotive today. Theconcepts, processes and word tracks contained in this comprehensive guide havehelped salespeople double their sales from their existing opportunities, whilecreating customers for life!

From the Back Cover

Everyone is a buyer. Everyone!

Assumptive Selling, to be clear, is not new. Assumptive Selling has been around as long as there've been salespeople; and, despite what you've heard about people who assume, assumptive sellers have always been more successful than their peers.

In automotive retail, Assumptive Selling is about knowing what does not exist. With Assumptive Selling, there are no tire-kickers; no unqualified buyers. Everyone is a buyer, and everyone is buying today.

Once mastered, Assumptive Selling is the most powerful sales strategy you'll ever employ.

Any seller in any industry will become more successful literally overnight just by learning how to become a true assumptive seller. Assumptive Selling is not about closing; it's about leading. It's about leading the customer down your path (whether on the lot, phone, text or email). It's about taking charge, being direct and providing guidance; all while understanding that every Up wants to buy and they want to buy today.

Assumptive selling is about knowing everyone is a buyer... and knowing that the first time you believe someone is not, you'll be right.

Take charge of your sales career by recognizing that everyone is a buyer and they want to buy today. What's more, is that if you do take charge, if you are direct, and if you provide the right guidance, they'll want to buy from you!

Edition details

• Publisher: CreateSpace Independent Publishing Platform
• Publication date: 2018
• Language: English
• ISBN 10: 1722816724
• ISBN 13: 9781722816728
• Binding: Paperback
• Number of pages: 418