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Synopsis
Discover the secret history of the paper that has shaped Britain and taken over the world. Perhaps because of the power and fear that the Daily Mail commands, this is the first book to provide an unauthorized account of the newspaper with more global readers than any other. With a gripping personality-led narrative, informed by sources near the top of the paper, Mail Men investigates the secret behind the Mail's extraordinary longevity and commercial success. But, it also examines the controversies that have beset the paper--from its owner's flirtation with fascism in the 1930s to its fractious relationship with liberals, celebrities and politicians today. Asking why the Mail attracts such anger around the world, Addison explores how insiders view the furore the paper creates both in its print and online incarnation. He also uses his numerous contacts to ask how the paper has stayed relevant for over a century. How has MailOnline built such a huge global audience by focussing on celebrity gossip, in apparent tension with the sometimes puritanical values of its sister print edition? Gripping and revealing, this book gives a previously unseen insight into the colorful cast of senior MailMen (yes, nearly all men) who have molded the paper through the decades--from Alfred C. Harmsworth, the Mail's founder and first owner, a frenetic genius who invented the popular press as we know it, to Martin Clarke, the fearsome Scot who runs MailOnline, the most popular newspaper website in the world.
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About the Author
Adrian Addison is a freelance journalist. He has worked as a staff reporter for the News of the World and The Sun and later as the News Editor on the Today program and an investigative reporter on the BBC Six O'Clock News.
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Mail Men: The Unauthorized Story of the Daily Mail
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Mail Men: The Unauthorized Story of the Daily Mail
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Mail Men: The Unauthorized Story of the Daily Mail
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Mail Men
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Paperback. Condition: New. Main. Mail Men is the gripping, unofficial story of an institution that has become the self-proclaimed voice of middle England, and the adversary of liberals everywhere. Journalist Adrian Addison investigates the secret behind the Mail's extraordinary longevity and commercial success but also examines the controversies that have beset the paper - from its owner's flirtation with fascism in the 1930s to its fractious relationship with liberals, celebrities and politicians today. Revelatory and captivating, this book also gets under the skin of Paul Dacre, the once awkward reporter who has become one of the most feared, hated, secretive, and respected editors in Britain. This is an essential read if you wish to understand modern Britain. Seller Inventory # LU-9781782399728
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Mail Men : The Unauthorized Story of the Daily Mail
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Mail Men: The Unauthorized Story of the Daily Mail
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Mail Men: The Unauthorized Story of the Daily Mail
Published by
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ISBN 10: 1782399720
ISBN 13: 9781782399728
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