Are you looking at implementing gamification techniques for your business and wondering where to get a complete rundown of all the tricks and techniques? Well, you have come to the right place!
This book will start right from the basics such as gameplay elements and their functionalities before gradually moving onto creating your first gamification project from scratch.
You'll be given the tools and shown how to perform various techniques in the creation of gamified applications in different contexts. Finally, you will implement various game elements into Unity, publish your own customer reward application, and get to know the best practices and approaches when designing gamified experiences.
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Lauren S. Ferro is a gamification consultant and designer of game and game-like applications. She has worked, designed, consulted, and implemented strategies for a range of different purposes, including professional development, recommendation systems, and educational games. She is an active researcher in the area of gamification, player profiling, and user-centered game design. Lauren runs workshops both for the general public and companies that focus on designing user-centered games and game-like applications. She is also the creator of a game design resource, Gamicards, which is a prototyping tool for both games and game-like experiences, which is centered on player’s preferences for game elements and mechanics. She is passionate about the future of games and the technologies surrounding them, as well as their potential to improve the lives people. When she is not playing or creating games, you can find her flying kites, creating music, or whipping up a storm in the kitchen.
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