Applied Unsupervised Learning with R: Uncover hidden relationships and patterns with k-means clustering, hierarchical clustering, and PCA - Softcover

Malik, Alok; Tuckfield, Bradford

Softcover

ISBN 10: 1789956390 ISBN 13: 9781789956399

Publisher: Packt Publishing, 2019

Synopsis

Design clever algorithms that discover hidden patterns and draw responses from unstructured, unlabeled data.

Key Features

• Build state-of-the-art algorithms that can solve your business' problems
• Learn how to find hidden patterns in your data
• Revise key concepts with hands-on exercises using real-world datasets

Book Description

Starting with the basics, Applied Unsupervised Learning with R explains clustering methods, distribution analysis, data encoders, and features of R that enable you to understand your data better and get answers to your most pressing business questions.

This book begins with the most important and commonly used method for unsupervised learning - clustering - and explains the three main clustering algorithms - k-means, divisive, and agglomerative. Following this, you'll study market basket analysis, kernel density estimation, principal component analysis, and anomaly detection. You'll be introduced to these methods using code written in R, with further instructions on how to work with, edit, and improve R code. To help you gain a practical understanding, the book also features useful tips on applying these methods to real business problems, including market segmentation and fraud detection. By working through interesting activities, you'll explore data encoders and latent variable models.

By the end of this book, you will have a better understanding of different anomaly detection methods, such as outlier detection, Mahalanobis distances, and contextual and collective anomaly detection.

What you will learn

• Implement clustering methods such as k-means, agglomerative, and divisive
• Write code in R to analyze market segmentation and consumer behavior
• Estimate distribution and probabilities of different outcomes
• Implement dimension reduction using principal component analysis
• Apply anomaly detection methods to identify fraud
• Design algorithms with R and learn how to edit or improve code

Who this book is for

Applied Unsupervised Learning with R is designed for business professionals who want to learn about methods to understand their data better, and developers who have an interest in unsupervised learning. Although the book is for beginners, it will be beneficial to have some basic, beginner-level familiarity with R. This includes an understanding of how to open the R console, how to read data, and how to create a loop. To easily understand the concepts of this book, you should also know basic mathematical concepts, including exponents, square roots, means, and medians.

Table of Contents

1. Introduction to Clustering Methods
2. Advanced Clustering Methods
3. Probability Distributions
4. Dimension Reduction
5. Data Comparison Methods
6. Anomaly Detection

About this title

About the Author

Bradford Tuckfield is the Principal Data Scientist for Xtage Labs, a data science consulting company. He has years of experience with creating and deploying unsupervised learning solutions in fields as diverse as finance, real estate, corporate travel, and media. He has a Ph.D. from the Wharton School of the University of Pennsylvania, where he studied economics and statistics, and a B.S. from Brigham Young University, where he studied mathematics. He has published research on linear algebra and public policy in scholarly journals and has also written for the popular press.

Alok Malik is a Data Scientist based in India. He has previously worked on creating and deploying unsupervised learning solutions in fields such as finance, cryptocurrency trading, logistics and natural language processing. He is a B.Tech graduate from the Indian Institute of Information Technology, Design and Manufacturing, Jabalpur, where he studied electronics and communication engineering.

Edition details

• Publisher: Packt Publishing
• Publication date: 2019
• Language: English
• ISBN 10: 1789956390
• ISBN 13: 9781789956399
• Binding: Paperback
• Number of pages: 320