Salesforce AppExchange Success Blueprint: Transform your ideas into profitable and scalable Salesforce applications - Softcover

Stefaniak, Jakub

Softcover

ISBN 10: 1835089542 ISBN 13: 9781835089545

Publisher: Packt Publishing, 2023

Synopsis

Design, develop, publish, monetize, and scale your Salesforce application to become a successful independent software vendor (ISV) on the AppExchange

Key Features

• Set up a strong foundation and make informed decisions to create innovative solutions
• Explore the world of the AppExchange development lifecycle
• Understand essential business strategies to maximize profitability from technical and business standpoints
• Purchase of the print or Kindle book includes a free PDF eBook

Book Description

Are you ready to turn your million-dollar ideas into reality? Salesforce AppExchange Success Blueprint is your ultimate guide to becoming a successful ISV partner and publishing your Salesforce applications on the AppExchange. This book covers every facet of the application development process, from the initial partnership establishment to smoothly preparing for security review and managing app releases. Packed with real-world examples, case studies, and detailed guides, it’ll help you master AppExchange development.

Throughout this experience, you’ll discover how to create customer-centric applications that seamlessly integrate with external systems, ensuring a frictionless user experience. You’ll also navigate the intricate process of preparing for security reviews and managing app releases. In addition, you’ll delve into the critical realm of business strategy, addressing essential elements such as maximizing profitability, achieving operational excellence, leveraging analytics to make data-driven decisions, and effectively handling technical debt to maintain your app's robustness and scalability.

By the end of this journey, you’ll possess a deep understanding of AppExchange development from both technical and business standpoints, making you well-prepared to excel in the Salesforce ecosystem. Let's embark on this exciting path together!

What you will learn

• Find out how to become a successful ISV partner on the AppExchange
• Understand how to tackle the challenges of AppExchange development
• Uncover how to avoid common security review pitfalls
• Discover the best practices for configuring an AppExchange listing
• Maximize the revenue potential through pricing and monetization
• Understand how to manage technical debt to maintain product quality
• Build a successful and sustainable ISV partnership with Salesforce

Who this book is for

Are you a trailblazer exploring the untamed world of the Salesforce ecosystem, seeking opportunities for your business? You've come to the right place. This book is for a diverse range of readers - from budding Salesforce developers to seasoned AppExchange architects, tech entrepreneurs, and startup founders. Whether you're a visionary seeking to innovate within the Salesforce ecosystem, or a business owner considering expanding into the AppExchange market, this book will provide a comprehensive resource for success.

Table of Contents

1. Introduction to Salesforce Ecosystem and AppExchange
2. Becoming an AppExchange Partner
3. Designing Customer-Centric Applications
4. Exploring Salesforce Platform Technologies
5. Seamless Integration with External Systems
6. Preparing for Security Review
7. Release Management
8. Onboarding New Customers
9. Operational Excellence
10. Leveraging Analytics and Insights
11. Technical Debt
12. Navigating the Path to Success

About this title

About the Author

"Jakub is the best Salesforce Expert I know" - said Jakub's Mom.

Jakub Stefaniak is a Salesforce Certified Technical Architect (CTA) and the VP of Technology Strategy and Innovation at Aquiva Labs (Expert PDO company), where he assists ISVs in developing products and succeeding in their AppExchange partnerships. Jakub earned his Master's in Computer Science and continued his education firstly at Stanford's Graduate School of Business and then in the Massachusetts Institute of Technology (MIT) Chief Technology Officer Program. After delivering presentations about AppExchange across four continents (including at Dreamforce), Jakub got tired of repeating himself, so he penned this book. He's also the author of a self-published AppExchange app.

Edition details

• Publisher: Packt Publishing
• Publication date: 2023
• Language: English
• ISBN 10: 1835089542
• ISBN 13: 9781835089545
• Binding: Paperback
• Edition number: 1
• Number of pages: 342