This highly-visual, full-colour guide covers everything taught on an MBA course, perfect for MBA students, business managers or aspiring entrepreneurs.
Filled with flow diagrams, timelines, case studies and infographics, this accessible book presents information in an easy-to-digest way. It covers the curriculum taught in all the top business schools around the world, including economics, strategy and marketing, with real-life case studies to show the theory in practice.
Chapters include:
• Micro & Macroeconomics: supply and demand, GDP, monetary policy...
• Data Analysis & Statistics: data collection, probability distributions, P-values...
• Marketing & Setting Prices: brand development, pricing, digital marketing...
• Strategy: strategic analysis, international strategy, the value chain...
This is the perfect guide to help you achieve a successful career in business management.
ABOUT THE SERIES: Get the knowledge of a degree for the price of a book with Arcturus Publishing''s A Degree in a Book series. Written by experts in their fields, these highly visual guides feature flow diagrams, infographics, handy timelines, information boxes, feature spreads and margin annotations, allowing readers to get to grips with complex subjects in no time.
"synopsis" may belong to another edition of this title.
Seller: Blue Vase Books, Interlochen, MI, U.S.A.
Condition: good. The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials. Seller Inventory # BVV.1838574484.G
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00089601447
Seller: HPB-Emerald, Dallas, TX, U.S.A.
paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_454494579
Seller: KuleliBooks, Phoenix, AZ, U.S.A.
paperback. Condition: Good. The book may have minor cosmetic wear (i.e. creased spine/cover, scratches, curled corners, folded pages, minor sunburn, minor water damage, minor bent). The book may have some highlights/notes/underlined pages - Accessories such as CD, codes, toys, may not be included - Safe and Secure Mailer - No Hassle Return. Seller Inventory # 521PY6003OLI
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condition: new. Paperback. This highly-visual, full-colour guide covers everything taught on an MBA course, perfect for MBA students, business managers or aspiring entrepreneurs. Filled with flow diagrams, timelines, case studies and infographics, this accessible book presents information in an easy-to-digest way. It covers the curriculum taught in all the top business schools around the world, including economics, strategy and marketing, with real-life case studies to show the theory in practice. Chapters include: Micro & Macroeconomics: supply and demand, GDP, monetary policy. Data Analysis & Statistics: data collection, probability distributions, P-values. Marketing & Setting Prices: brand development, pricing, digital marketing. Strategy: strategic analysis, international strategy, the value chain. This is the perfect guide to help you achieve a successful career in business management. ABOUT THE SERIES: Get the knowledge of a degree for the price of a book with Arcturus Publishing's A Degree in a Book series. Written by experts in their fields, these highly visual guides feature flow diagrams, infographics, handy timelines, information boxes, feature spreads and margin annotations, allowing readers to get to grips with complex subjects in no time. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781838574482
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New. Seller Inventory # 26396381279
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 256 pages. 9.84x8.66x0.94 inches. In Stock. Seller Inventory # zk1838574484
Quantity: 1 available
Seller: AussieBookSeller, Truganina, VIC, Australia
Paperback. Condition: new. Paperback. This highly-visual, full-colour guide covers everything taught on an MBA course, perfect for MBA students, business managers or aspiring entrepreneurs. Filled with flow diagrams, timelines, case studies and infographics, this accessible book presents information in an easy-to-digest way. It covers the curriculum taught in all the top business schools around the world, including economics, strategy and marketing, with real-life case studies to show the theory in practice. Chapters include: Micro & Macroeconomics: supply and demand, GDP, monetary policy. Data Analysis & Statistics: data collection, probability distributions, P-values. Marketing & Setting Prices: brand development, pricing, digital marketing. Strategy: strategic analysis, international strategy, the value chain. This is the perfect guide to help you achieve a successful career in business management. ABOUT THE SERIES: Get the knowledge of a degree for the price of a book with Arcturus Publishing's A Degree in a Book series. Written by experts in their fields, these highly visual guides feature flow diagrams, infographics, handy timelines, information boxes, feature spreads and margin annotations, allowing readers to get to grips with complex subjects in no time. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Seller Inventory # 9781838574482
Seller: CitiRetail, Stevenage, United Kingdom
Paperback. Condition: new. Paperback. This highly-visual, full-colour guide covers everything taught on an MBA course, perfect for MBA students, business managers or aspiring entrepreneurs. Filled with flow diagrams, timelines, case studies and infographics, this accessible book presents information in an easy-to-digest way. It covers the curriculum taught in all the top business schools around the world, including economics, strategy and marketing, with real-life case studies to show the theory in practice. Chapters include: Micro & Macroeconomics: supply and demand, GDP, monetary policy. Data Analysis & Statistics: data collection, probability distributions, P-values. Marketing & Setting Prices: brand development, pricing, digital marketing. Strategy: strategic analysis, international strategy, the value chain. This is the perfect guide to help you achieve a successful career in business management. ABOUT THE SERIES: Get the knowledge of a degree for the price of a book with Arcturus Publishing's A Degree in a Book series. Written by experts in their fields, these highly visual guides feature flow diagrams, infographics, handy timelines, information boxes, feature spreads and margin annotations, allowing readers to get to grips with complex subjects in no time. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9781838574482
Quantity: 1 available