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Rolls-Royce: The Magic of a Name: The First Forty Years of Britain’s Most Prestigious Company, 1904-1944 - Softcover
Synopsis
The Magic of a Name tells the story of the first forty years of Britain's most prestigious manufacturer - Rolls-Royce.
Beginning with the historic meeting in 1904 of Henry Royce and C.S. Rolls, and the birth in 1906 of the legendary Silver Ghost, Peter Pugh tells a story of genius, skill and dedication that gave the world cars and aeroengines unrivalled in their excellence.
In 1915, 100 years ago, Royce produced the first of many aero engines, the Eagle, which proved itself in battle in the First World War. Twenty-five years later, the totemic Merlin was installed in the Spitfire and built in a race against time to help win the Battle of Britain.
With unrivalled access to the company's archives, this is a unique portrait of both an iconic name and of British industry at its best.
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About the Author
Peter Pugh is a British author. He was educated at Oundle School and Churchill College, Cambridge, where he read history. After graduating he held several marketing positions with such companies as Gillette Industries. In 1984 he used his knowledge of the British business scene to begin writing corporate histories.
"About this title" may belong to another edition of this title.
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