The Watson and Hill dictionary in its 8th edition presents a fresh and comprehensive overview serving all aspect of the study of media and communication. It provides a detailed compendium of the different facets of personal, group, mass media and Internet communication and continues to be a vital source of information for all those interested in how communication affects our lives.
The Dictionary of Media and Communication Studies has provided students and the general public alike with a gateway into the study of intercultural communication, public relations and marketing communications since 1984. New entries in this edition explore the profound shifts that have taken place in the world of communication in recent years. The impact of the new online leviathans such as Amazon, Facebook, Google, Twitter and YouTube is measured against the traditional dominance, globally, of the mass media. Other themes include the interesting changes affecting public service broadcasting, the role of advertising and PR, the nature and extent of regulation, the impact of globalization and the consumerization of knowledge and culture. This volume seeks to make its twenty-first century readers more media literate, as well as more critical consumers of modern news.
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The Watson and Hill dictionary has long been a classic of its kind and a 'must' for university and college booklists. Now in its eighth edition, this volume includes new entries and substantial updates - and continues to be a vital resource for students and teachers.
James Watson was formerly a Senior Lecturer in Media and Course Director of a BA in Media & Communication, University of Greenwich with West Kent College. He is author of What is Communication Studies? (1985) and Media Communication: An Introduction to Theory and Process (2008), now in its third edition. His book Talking in Whispers which won The Other Award, was Highly Commended in the Carnegie Awards and was winner of the Buxtehuder Bulle Prize for teen fiction. Recent publications include Key Themes in Interpersonal Communication (2007).Anne Hill lectures in Communication Studies at Southampton Solent University. Her most recent publications include Key Themes in Interpersonal Communication (2007), and 'Genetic Testing in a Drama and Discussion Workshop: Exploring Knowledge Construction' in Research in Drama Education: The Journal of Applied Theatre and Performance, 14.3, 361-390.
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Paperback. Condition: Very Good. The Watson and Hill dictionary in its 8th edition presents a fresh and comprehensive overview serving all aspect of the study of media and communication. It provides a detailed compendium of the different facets of personal, group, mass media and Internet communication and continues to be a vital source of information for all those interested in how communication affects our lives. The Dictionary of Media and Communication Studies has provided students and the general public alike with a gateway into the study of intercultural communication, public relations and marketing communications since 1984. New entries in this edition explore the profound shifts that have taken place in the world of communication in recent years. The impact of the new online leviathans such as Amazon, Facebook, Google, Twitter and YouTube is measured against the traditional dominance, globally, of the mass media. Other themes include the interesting changes affecting public service broadcasting, the role of advertising and PR, the nature and extent of regulation, the impact of globalisation and the consumerisation of knowledge and culture. This volume seeks to make its twenty-first century readers more media literate, as well as more critical consumers of modern news. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR005576405
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