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Marketing Your Library's Electronic Resources: A How-to-do-it Manual (Facet Publications (All Titles as Published)) - Softcover
Synopsis
This essential guide to marketing libraries' e-resources shows librarians how to make sure their customers understand what is available to them online and allow them to use their e-resources fully. Marketing Your Library's Electronic Resources provides practical guidance on creating marketing programmes to allow librarians to get the word out about their e-resources. The book explains how libraries cannot just rely on discovery systems to make their customer aware of their e-resources and that the value of marketing means that the library knows its patrons well enough to say, "Out of all of these available resources, it's this one, this is the one you want." Readers will be shown how to develop, implement, and assess marketing plans, understand marketing terminology and save time, effort and money while increasing the use of vital library resources and making customers happier and more successful. The book also contains sample marketing plans for examples of best practice. Readership:
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About the Author
Marie R. Kennedy, Cheryl M. Languardia
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Marketing Your Library's Electronic Resources : A How-to-Do-It Manual
Seller: Better World Books Ltd, Dunfermline, United Kingdom
Seller rating 5 out of 5 stars
Condition: Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Seller Inventory # GRP96693577
Quantity: 1 available
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Marketing Your Library's Electronic Resources : A How-to-Do-It Manual
Seller: Better World Books Ltd, Dunfermline, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # 17194002-20
Quantity: 1 available
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Marketing Your Library's Electronic Resources: A How-to-do-it Manual (Facet Publications (All Titles as Published))
Seller: Phatpocket Limited, Waltham Abbey, HERTS, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-X-010-00298
Quantity: 3 available
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Marketing Your Library's Electronic Resources: A How-To-Do-It Manual
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9781856049429. Seller Inventory # 8592678
Quantity: 1 available
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Marketing Your Library's Electronic Resources: A How-to-do-it Manual
Published by
Facet Publishing, 2013
ISBN 10: 1856049426
ISBN 13: 9781856049429
Used
Paperback / softback
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
Seller rating 5 out of 5 stars
Paperback / softback. Condition: Good. Used copy in good condition - Usually dispatched within 3 working days. 999. Seller Inventory # D9781856049429
Quantity: 1 available
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Marketing Your Library's Electronic Resources: A How-To-Do-It Manual
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9781856049429. Seller Inventory # 9142519
Quantity: 1 available
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Marketing Your Library's Electronic Resources
Seller: Buchpark, Trebbin, Germany
Seller rating 5 out of 5 stars
Condition: Sehr gut. Zustand: Sehr gut | Produktart: Bücher. Seller Inventory # 29096217/2
Quantity: 1 available